Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers

This study analyzes the positioning of the social actors involved in the issue of smart working in Spain, from its mass media construction, in the context of the Covid 19 pandemic. For this purpose, a set of news items was selected from the Spanish digital portals: El País and El Mundo, between Sept...

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Autores principales: Coscia, Vanesa, Salas, Mariela
Formato: Artículo revista
Lenguaje:Español
Publicado: Centro de Estudio Sociales. Universidad Nacional del Nordeste 2024
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Acceso en línea:https://revistas.unne.edu.ar/index.php/dpd/article/view/7760
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spelling I48-R154-article-77602024-11-04T12:56:29Z Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers Teletrabajo y pandemia: el posicionamiento de los actores en las representaciones mediáticas de diarios españoles Coscia, Vanesa Salas, Mariela smart working media representations Spanish news sites teletrabajo representaciones mediáticas portales de noticias españoles This study analyzes the positioning of the social actors involved in the issue of smart working in Spain, from its mass media construction, in the context of the Covid 19 pandemic. For this purpose, a set of news items was selected from the Spanish digital portals: El País and El Mundo, between September and December 2021, after the enactment of the Smart working Law in Spain. Methodologically, a qualitative approach was used, focusing on social meanings, with a socio-semiotic approach (Verón, 1987) for the analysis of the construction of discourses on the media surface. Thematic categories were used on the basis of which the positions of the actors involved, represented by El País and El Mundo, were analyzed: employers, government, workers and trade unions. We also analyzed the positions that the mass media themselves, as social actors, took on this labour modality. Thus, from the analytical study on what was made visible in the mass media about the position of the actors, we sought to identify the main definitions that circulated about smart working, flexibilisation, decentralisation of labour, workers' rights, etc. En este artículo se analizan los posicionamientos de los actores sociales implicados en la problemática del teletrabajo en España, a partir de su construcción mediática, en el contexto de la pandemia por covid-19. Para ello, se seleccionó un conjunto de noticias en los portales digitales españoles: El País y El Mundo, entre septiembre y diciembre de 2021, luego de la sanción de la Ley de trabajo a distancia española. Metodológicamente, se utilizó un abordaje que prioriza la mirada cualitativa, centrada en los sentidos sociales, con una aproximación sociosemiótica (Verón, 1987) para el análisis de la construcción de los discursos en la superficie mediática. También se pusieron en juego una serie de categorías temáticas utilizadas para analizar los posicionamientos de los actores involucrados, representados por El País y El Mundo: empresarios, gobierno, trabajadores y sindicatos. Finalmente, se analizaron las posturas que los mismos medios, en tanto actores sociales, asumieron sobre esta modalidad laboral. Así, desde el trabajo analítico de lo visibilizado mediáticamente sobre los posicionamientos de los actores involucrados, se buscó identificar las principales definiciones que circularon sobre el teletrabajo, la flexibilización, la descentralización laboral, los derechos de los trabajadores, etc. Centro de Estudio Sociales. Universidad Nacional del Nordeste 2024-09-20 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares application/pdf https://revistas.unne.edu.ar/index.php/dpd/article/view/7760 10.30972/dpd.13227760 De Prácticas y Discursos; Vol. 13 Núm. 22 (2024): De Prácticas y Discursos. Cuadernos de Ciencias Sociales 2250-6942 spa https://revistas.unne.edu.ar/index.php/dpd/article/view/7760/7293 Derechos de autor 2024 Vanesa Coscia http://creativecommons.org/licenses/by-nc/4.0
institution Universidad Nacional del Nordeste
institution_str I-48
repository_str R-154
container_title_str Revistas UNNE - Universidad Nacional del Noroeste (UNNE)
language Español
format Artículo revista
topic smart working
media representations
Spanish news sites
teletrabajo
representaciones mediáticas
portales de noticias españoles
spellingShingle smart working
media representations
Spanish news sites
teletrabajo
representaciones mediáticas
portales de noticias españoles
Coscia, Vanesa
Salas, Mariela
Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
topic_facet smart working
media representations
Spanish news sites
teletrabajo
representaciones mediáticas
portales de noticias españoles
author Coscia, Vanesa
Salas, Mariela
author_facet Coscia, Vanesa
Salas, Mariela
author_sort Coscia, Vanesa
title Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
title_short Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
title_full Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
title_fullStr Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
title_full_unstemmed Smartworking and pandemic: the position of actors in mass media representations of Spanish newspapers
title_sort smartworking and pandemic: the position of actors in mass media representations of spanish newspapers
description This study analyzes the positioning of the social actors involved in the issue of smart working in Spain, from its mass media construction, in the context of the Covid 19 pandemic. For this purpose, a set of news items was selected from the Spanish digital portals: El País and El Mundo, between September and December 2021, after the enactment of the Smart working Law in Spain. Methodologically, a qualitative approach was used, focusing on social meanings, with a socio-semiotic approach (Verón, 1987) for the analysis of the construction of discourses on the media surface. Thematic categories were used on the basis of which the positions of the actors involved, represented by El País and El Mundo, were analyzed: employers, government, workers and trade unions. We also analyzed the positions that the mass media themselves, as social actors, took on this labour modality. Thus, from the analytical study on what was made visible in the mass media about the position of the actors, we sought to identify the main definitions that circulated about smart working, flexibilisation, decentralisation of labour, workers' rights, etc.
publisher Centro de Estudio Sociales. Universidad Nacional del Nordeste
publishDate 2024
url https://revistas.unne.edu.ar/index.php/dpd/article/view/7760
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