THE CONCEPT OF QUALITY FROM THE PERSPECTIVE OF FOOD BUYERS: WHAT IS IT AND HOW IS WHAT WE CALL "QUALITY" ADDRESSED FROM TEACHING?

The concept of quality is immersed in society due to the development of marketing and advertising, being used as a referential term in products that aspire to communicate that they are superior to other products. In the case of food, the definition of quality is used in various ways without being fo...

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Autores principales: Borreda, C., Cravero Ponso, Carolina Florencia, Olmedo, R. H.
Formato: Artículo revista
Lenguaje:Español
Publicado: Faculta de Ciencias Agropecuarias. Secretaría de Ciencia y Tecnología. 2023
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Acceso en línea:https://revistas.unc.edu.ar/index.php/nexoagro/article/view/41185
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