Competitive intelligence and organizational change

Fil: Fernández, Marcelo Jorge. Universidade Regional de Blumenau-FURB. Centro de Educação Superior de Blumenau-CESBLU; Brasil.

Detalles Bibliográficos
Autor principal: Fernández, Marcelo Jorge
Formato: Artículo publishedVersion
Lenguaje:Inglés
Publicado: Universidad Nacional de Misiones. Facultad de Ciencias Económicas. Programa de Posgrado en Administración 2021
Materias:
Acceso en línea:https://hdl.handle.net/20.500.12219/4902
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id I77-R195-20.500.12219-4902
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spelling I77-R195-20.500.12219-49022023-10-24T23:58:14Z Competitive intelligence and organizational change Fernández, Marcelo Jorge Competitive intelligence Information systems Information technology Strategy Fil: Fernández, Marcelo Jorge. Universidade Regional de Blumenau-FURB. Centro de Educação Superior de Blumenau-CESBLU; Brasil. The success of an enterprise depends today more and more, of the strategy of its business. A structural component of the strategy is, certainly, the adjustment between its primary activities and its support activities. This estimates that only operational effectiveness does not determine the business’ success. It is necessary a synchrony between this and the organization business strategy. The information technology (IT) acquires a resolvable role within this context, because it is the strategy activating mechanism, i.e., it is the organizational mechanism that allows the internal adjustments in the organization value chain, and the forces of its environment, guaranteeing that the organization raise competitive advantages. In this paper IT should be seen as a system that is within reach of the whole organization, not only as a mere infrastructure. Because a system, in this way, the IT acquires functions of competitive intelligence, because the internal synchrony of its processes and the external effectiveness of the business depend on the adjustment and the utility of the environmental information available for IT. The synchrony between the business strategy and the IT infrastructure, (i.e. the internal IT strategy) were proven previously in an enterprise leader in its sector, the enterprise Y, indicating an exceptional synchrony level. The objective of this research, thus, was to verify if, given the synchrony between business strategy and IT, this last one satisfies the functions of competitive intelligence. To direct this verification, Riccardi and Rodriguez’s (2003), MOSIPIC, (Systemic Model of Competitive Process), will be used, by means of the questionnaire with closed questions, evaluation in Likert’s scale. The verification was made in all of enterprise Y’s business strategic units. 2021-11-17 info:eu-repo/semantics/article info:ar-repo/semantics/artículo info:eu-repo/semantics/publishedVersion https://hdl.handle.net/20.500.12219/4902 eng info:eu-repo/semantics/altIdentifier/urn/https://visiondefuturo.fce.unam.edu.ar/index.php/visiondefuturo/article/view/616/518 info:eu-repo/semantics/openAccess application/pdf application/pdf 222 KB Universidad Nacional de Misiones. Facultad de Ciencias Económicas. Programa de Posgrado en Administración
institution Universidad Nacional de Misiones
institution_str I-77
repository_str R-195
collection Repositorio Institucional Digital de la UNaM (RIDUNAM)
language Inglés
topic Competitive intelligence
Information systems
Information technology
Strategy
spellingShingle Competitive intelligence
Information systems
Information technology
Strategy
Fernández, Marcelo Jorge
Competitive intelligence and organizational change
topic_facet Competitive intelligence
Information systems
Information technology
Strategy
description Fil: Fernández, Marcelo Jorge. Universidade Regional de Blumenau-FURB. Centro de Educação Superior de Blumenau-CESBLU; Brasil.
format Artículo
Artículo
publishedVersion
author Fernández, Marcelo Jorge
author_facet Fernández, Marcelo Jorge
author_sort Fernández, Marcelo Jorge
title Competitive intelligence and organizational change
title_short Competitive intelligence and organizational change
title_full Competitive intelligence and organizational change
title_fullStr Competitive intelligence and organizational change
title_full_unstemmed Competitive intelligence and organizational change
title_sort competitive intelligence and organizational change
publisher Universidad Nacional de Misiones. Facultad de Ciencias Económicas. Programa de Posgrado en Administración
publishDate 2021
url https://hdl.handle.net/20.500.12219/4902
work_keys_str_mv AT fernandezmarcelojorge competitiveintelligenceandorganizationalchange
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