Inmobiliaria Transformacional
This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, networ...
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| Formato: | Tesis |
| Lenguaje: | Español |
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Universidad nacional de Luján
2025
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| Acceso en línea: | http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715 |
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I62-R168-rediunlu-37152025-12-16T12:35:20Z Inmobiliaria Transformacional Wulff, María Laura Emprendedor Empresario desarrollo Actitudinal Inmobiliaria Liderazgo Humano Estrategia This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, network building, empathetic leadership, business planning, and the use of technology as a growth driver. The research is based on classical as well as current contributions from neuroscience, emotional intelligence, and organizational development. It also includes proprietary tools, interviews, and real case studies of business transformation. The goal is to propose a conceptual model that helps real estate professionals scale their businesses sustainably by integrating human-centered leadership with strategic management. La presente tesis tiene como objetivo principal explorar el camino que transita un emprendedor hasta convertirse en empresario dentro del sector inmobiliario, con un enfoque centrado en el desarrollo actitudinal, estratégico y humano. A través de un abordaje teórico-práctico, se analizan los factores clave que influyen en este proceso, tales como la mentalidad emprendedora, la construcción de redes, el liderazgo empático, la planificación de negocios y el uso de la tecnología como palanca de crecimiento. El trabajo se fundamenta en autores clásicos como contemporáneos, así como en referencias actuales de neurociencia, inteligencia emocional y desarrollo organizacional. También se incorporan herramientas propias, entrevistas y casos reales de transformación empresarial. Esta investigación busca aportar un modelo conceptual que ayude a profesionales del rubro a escalar sus negocios de manera sostenible, integrando la dimensión humana con la eficiencia empresarial. 2025-12-16T12:35:20Z 2025-12-16T12:35:20Z 2025 Thesis http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715 es application/pdf Universidad nacional de Luján |
| institution |
Universidad Nacional de Luján (UNLu) |
| institution_str |
I-62 |
| repository_str |
R-168 |
| collection |
REDIUNLu - Repositorio Digital Institucional de Acceso Abierto - Universidad Nacional de Luján (UNLu) |
| language |
Español |
| topic |
Emprendedor Empresario desarrollo Actitudinal Inmobiliaria Liderazgo Humano Estrategia |
| spellingShingle |
Emprendedor Empresario desarrollo Actitudinal Inmobiliaria Liderazgo Humano Estrategia Wulff, María Laura Inmobiliaria Transformacional |
| topic_facet |
Emprendedor Empresario desarrollo Actitudinal Inmobiliaria Liderazgo Humano Estrategia |
| description |
This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, network building, empathetic leadership, business planning, and the use of technology as a growth driver.
The research is based on classical as well as current contributions from neuroscience, emotional intelligence, and organizational development. It also includes proprietary tools, interviews, and real case studies of business transformation. The goal is to propose a conceptual model that helps real estate professionals scale their businesses sustainably by integrating human-centered leadership with strategic management. |
| format |
Thesis |
| author |
Wulff, María Laura |
| author_facet |
Wulff, María Laura |
| author_sort |
Wulff, María Laura |
| title |
Inmobiliaria Transformacional |
| title_short |
Inmobiliaria Transformacional |
| title_full |
Inmobiliaria Transformacional |
| title_fullStr |
Inmobiliaria Transformacional |
| title_full_unstemmed |
Inmobiliaria Transformacional |
| title_sort |
inmobiliaria transformacional |
| publisher |
Universidad nacional de Luján |
| publishDate |
2025 |
| url |
http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715 |
| work_keys_str_mv |
AT wulffmarialaura inmobiliariatransformacional |
| _version_ |
1852092683500126208 |