Inmobiliaria Transformacional

This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, networ...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Wulff, María Laura
Formato: Tesis
Lenguaje:Español
Publicado: Universidad nacional de Luján 2025
Materias:
Acceso en línea:http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715
Aporte de:
id I62-R168-rediunlu-3715
record_format dspace
spelling I62-R168-rediunlu-37152025-12-16T12:35:20Z Inmobiliaria Transformacional Wulff, María Laura Emprendedor Empresario desarrollo Actitudinal Inmobiliaria Liderazgo Humano Estrategia This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, network building, empathetic leadership, business planning, and the use of technology as a growth driver. The research is based on classical as well as current contributions from neuroscience, emotional intelligence, and organizational development. It also includes proprietary tools, interviews, and real case studies of business transformation. The goal is to propose a conceptual model that helps real estate professionals scale their businesses sustainably by integrating human-centered leadership with strategic management. La presente tesis tiene como objetivo principal explorar el camino que transita un emprendedor hasta convertirse en empresario dentro del sector inmobiliario, con un enfoque centrado en el desarrollo actitudinal, estratégico y humano. A través de un abordaje teórico-práctico, se analizan los factores clave que influyen en este proceso, tales como la mentalidad emprendedora, la construcción de redes, el liderazgo empático, la planificación de negocios y el uso de la tecnología como palanca de crecimiento. El trabajo se fundamenta en autores clásicos como contemporáneos, así como en referencias actuales de neurociencia, inteligencia emocional y desarrollo organizacional. También se incorporan herramientas propias, entrevistas y casos reales de transformación empresarial. Esta investigación busca aportar un modelo conceptual que ayude a profesionales del rubro a escalar sus negocios de manera sostenible, integrando la dimensión humana con la eficiencia empresarial. 2025-12-16T12:35:20Z 2025-12-16T12:35:20Z 2025 Thesis http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715 es application/pdf Universidad nacional de Luján
institution Universidad Nacional de Luján (UNLu)
institution_str I-62
repository_str R-168
collection REDIUNLu - Repositorio Digital Institucional de Acceso Abierto - Universidad Nacional de Luján (UNLu)
language Español
topic Emprendedor
Empresario
desarrollo Actitudinal
Inmobiliaria
Liderazgo Humano
Estrategia
spellingShingle Emprendedor
Empresario
desarrollo Actitudinal
Inmobiliaria
Liderazgo Humano
Estrategia
Wulff, María Laura
Inmobiliaria Transformacional
topic_facet Emprendedor
Empresario
desarrollo Actitudinal
Inmobiliaria
Liderazgo Humano
Estrategia
description This thesis aims to explore the journey an entrepreneur undertakes to become a business owner in the real estate sector, with a focus on attitudinal, strategic, and human development. Through a theoretical and practical approach, the study analyzes key factors such as entrepreneurial mindset, network building, empathetic leadership, business planning, and the use of technology as a growth driver. The research is based on classical as well as current contributions from neuroscience, emotional intelligence, and organizational development. It also includes proprietary tools, interviews, and real case studies of business transformation. The goal is to propose a conceptual model that helps real estate professionals scale their businesses sustainably by integrating human-centered leadership with strategic management.
format Thesis
author Wulff, María Laura
author_facet Wulff, María Laura
author_sort Wulff, María Laura
title Inmobiliaria Transformacional
title_short Inmobiliaria Transformacional
title_full Inmobiliaria Transformacional
title_fullStr Inmobiliaria Transformacional
title_full_unstemmed Inmobiliaria Transformacional
title_sort inmobiliaria transformacional
publisher Universidad nacional de Luján
publishDate 2025
url http://ri.unlu.edu.ar/xmlui/handle/rediunlu/3715
work_keys_str_mv AT wulffmarialaura inmobiliariatransformacional
_version_ 1852092683500126208