Analysis of roll-your-own tobacco pack design and warning compliance in Argentina

Fil: Elicabe E. Centro de Estudios de Estado y Sociedad; Buenos Aires, Argentina

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Detalles Bibliográficos
Autores principales: Mejía, Raúl M, Arnaudo, Belén, Alexandrou, Georgia, Elicabe, Emilia, Moodie, Crawford
Formato: Artículo
Lenguaje:Inglés
Publicado: 2026
Materias:
TABACO
PRODUCTOS DE TABACO
ARGENTINA
BRASIL
PUBLICIDAD DE PRODUCTOS DERIVADOS DEL TABACO
Acceso en línea:http://repositorio.cedes.org/handle/123456789/4824
Aporte de:
Respositorio Digital CRIS del CEDES - Centro de Estudios de Estado y Sociedad de Centro de Estudios de Estado y Sociedad (CEDES)
id I61-R167-123456789-4824
record_format dspace
spelling I61-R167-123456789-48242026-04-19T04:54:04Z Analysis of roll-your-own tobacco pack design and warning compliance in Argentina Mejía, Raúl M Arnaudo, Belén Alexandrou, Georgia Elicabe, Emilia Moodie, Crawford TABACO PRODUCTOS DE TABACO ARGENTINA BRASIL PUBLICIDAD DE PRODUCTOS DERIVADOS DEL TABACO Fil: Elicabe E. Centro de Estudios de Estado y Sociedad; Buenos Aires, Argentina Fil: Arnaudo MB. Centro de Estudios de Estado y Sociedad; Buenos Aires, Argentina. Fil: Mejia R. Centro de Estudios de Estado y Sociedad; Buenos Aires, Argentina. Fil: Alexandrou, G. Institute for Social Marketing and Health, University of Stirling; Stirling, United Kingdom Fil: Moodie C. Institute for Social Marketing and Health, University of Stirling; Stirling, United Kingdom [ABSTRACT]: INTRODUCTION: Packaging is a key marketing tool for tobacco companies and an important means of communicating product-related risks to governments. While research has explored promotional characteristics of cigarette packs and compliance with warnings on cigarette packs, studies on roll-your-own (RYO) tobacco packaging are limited. METHODS: We purchased a convenience sample of unique RYO packs (n=116) between November 2022 and May 2024 in five cities in Argentina, where RYO tobacco has increased in popularity. We developed a checklist to examine the presence of pack design features and compliance with on-pack warnings and conducted a descriptive analysis. RESULTS: The sample included 50 brands. Most packs were pouches (94.0%) and contained 30 g of tobacco (74.1%). About half (51.7%) were flavoured, most commonly fruit (43.3%), vanilla (21.7%) and chocolate (15.0%). Unflavoured packs frequently featured 'natural' or 'additive-free' descriptors (51.8%) and light colours (48.2%), while flavoured packs predominantly used flavour descriptors (88.3%) and bright colours (86.7%). Nearly half the packs (46.6%) were locally produced, with 48.1% highlighting their Argentinian origin. In terms of warning compliance, 47.4% of packs failed to display a warning image covering 50% of the front of the pack. The warning image (90.5%) and message (81.9%) were frequently obscured by a tax stamp. CONCLUSIONS: The findings help understand how tobacco companies promote RYO via the packaging. Additionally, this exploratory study could serve as a template for other studies on RYO tobacco. 2026-04-18T19:21:45Z 2026-04-18T19:21:45Z 2025-08-05 Artículo 1468-3318 http://repositorio.cedes.org/handle/123456789/4824 10.1136/tc-2024-059254 en Tob Control;2025 Aug 5:tc-2024-059254
institution Centro de Estudios de Estado y Sociedad (CEDES)
institution_str I-61
repository_str R-167
collection Respositorio Digital CRIS del CEDES - Centro de Estudios de Estado y Sociedad
language Inglés
topic TABACO
PRODUCTOS DE TABACO
ARGENTINA
BRASIL
PUBLICIDAD DE PRODUCTOS DERIVADOS DEL TABACO
spellingShingle TABACO
PRODUCTOS DE TABACO
ARGENTINA
BRASIL
PUBLICIDAD DE PRODUCTOS DERIVADOS DEL TABACO
Mejía, Raúl M
Arnaudo, Belén
Alexandrou, Georgia
Elicabe, Emilia
Moodie, Crawford
Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
topic_facet TABACO
PRODUCTOS DE TABACO
ARGENTINA
BRASIL
PUBLICIDAD DE PRODUCTOS DERIVADOS DEL TABACO
description Fil: Elicabe E. Centro de Estudios de Estado y Sociedad; Buenos Aires, Argentina
format Artículo
author Mejía, Raúl M
Arnaudo, Belén
Alexandrou, Georgia
Elicabe, Emilia
Moodie, Crawford
author_facet Mejía, Raúl M
Arnaudo, Belén
Alexandrou, Georgia
Elicabe, Emilia
Moodie, Crawford
author_sort Mejía, Raúl M
title Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
title_short Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
title_full Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
title_fullStr Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
title_full_unstemmed Analysis of roll-your-own tobacco pack design and warning compliance in Argentina
title_sort analysis of roll-your-own tobacco pack design and warning compliance in argentina
publishDate 2026
url http://repositorio.cedes.org/handle/123456789/4824
work_keys_str_mv AT mejiaraulm analysisofrollyourowntobaccopackdesignandwarningcomplianceinargentina
AT arnaudobelen analysisofrollyourowntobaccopackdesignandwarningcomplianceinargentina
AT alexandrougeorgia analysisofrollyourowntobaccopackdesignandwarningcomplianceinargentina
AT elicabeemilia analysisofrollyourowntobaccopackdesignandwarningcomplianceinargentina
AT moodiecrawford analysisofrollyourowntobaccopackdesignandwarningcomplianceinargentina
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