Willingness to pay for organic food in Argentina: evidence from a consumer survey

Most food markets do not count on complete information about food quality for consumers. Quality has become a key concept in the new approaches of the Demand Theory (Lancaster, 1966; Antle, 1999), and, therefore, food quality information has turned into a crucial factor when explaining the existing...

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Autores principales: Rodríguez, Elsa Mirta M., Lacaze, María Victoria, Lupín, Beatriz
Formato: Documento de conferencia publishedVersion
Lenguaje:Inglés
Publicado: 2007
Materias:
Acceso en línea:http://nulan.mdp.edu.ar/1020/
http://nulan.mdp.edu.ar/1020/1/00350.pdf
Aporte de:
id I29-R1351020
record_format dspace
institution Universidad Nacional de Mar del Plata (UNMdP)
institution_str I-29
repository_str R-135
collection Nulan - Fac.Cs.Económicas (UNMdP)
language Inglés
orig_language_str_mv eng
topic Disposición a Pagar
Comportamiento del Consumidor
Consumo de Alimentos
Alimentos Orgánicos
Método de Valoración Contingente
spellingShingle Disposición a Pagar
Comportamiento del Consumidor
Consumo de Alimentos
Alimentos Orgánicos
Método de Valoración Contingente
Rodríguez, Elsa Mirta M.
Lacaze, María Victoria
Lupín, Beatriz
Willingness to pay for organic food in Argentina: evidence from a consumer survey
description Most food markets do not count on complete information about food quality for consumers. Quality has become a key concept in the new approaches of the Demand Theory (Lancaster, 1966; Antle, 1999), and, therefore, food quality information has turned into a crucial factor when explaining the existing differences between demand profiles. Throughout these last years, organic agriculture has undergone a notorious expansion due, among other things, to the greater interest shown by consumers aware of food safety concerns involving real or potential quality risks perceptions. (Henson, 1996) This paper aims to estimate consumers' willingness to pay (WTP) for organic food products available in the Argentinean domestic market, with a view to providing useful evidence to the government, and thus gain support in the promotion of organic production, regulation processes and labelling programs. The Contingent Valuation Method (Hanemann, 1984) was selected to estimate WTP. Data derives from a food consumption survey conducted in Buenos Aires city in April 2005. The parameters estimates for the selected products were obtained by applying a Binomial Multiple Logistic Regression. The results indicate that Argentinean consumers are willing to pay a price premium to acquire better quality products. Indeed, this is conditioned by the effective prices in the domestic market, in which price premiums range from 6% to 200%, thereby restricting their acquisition. Besides, the scarce availability of these healthy products has also become another meaningful obstacle for domestic consumption expansion in Argentina.
format Documento de conferencia
Documento de conferencia
publishedVersion
author Rodríguez, Elsa Mirta M.
Lacaze, María Victoria
Lupín, Beatriz
author_facet Rodríguez, Elsa Mirta M.
Lacaze, María Victoria
Lupín, Beatriz
author_sort Rodríguez, Elsa Mirta M.
title Willingness to pay for organic food in Argentina: evidence from a consumer survey
title_short Willingness to pay for organic food in Argentina: evidence from a consumer survey
title_full Willingness to pay for organic food in Argentina: evidence from a consumer survey
title_fullStr Willingness to pay for organic food in Argentina: evidence from a consumer survey
title_full_unstemmed Willingness to pay for organic food in Argentina: evidence from a consumer survey
title_sort willingness to pay for organic food in argentina: evidence from a consumer survey
publishDate 2007
url http://nulan.mdp.edu.ar/1020/
http://nulan.mdp.edu.ar/1020/1/00350.pdf
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AT lacazemariavictoria willingnesstopayfororganicfoodinargentinaevidencefromaconsumersurvey
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