3837
The aim of this thesis is to reconstruct the cartographic and reciprocal space that Audiovisual Design occupies in the determination of the collective imaginary in order to think about approaches with which to contribute to the debate about its epistemic identity. It is in this sense that a definiti...
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| Otros Autores: | |
| Formato: | Tesis doctoral acceptedVersion |
| Lenguaje: | Español |
| Publicado: |
Facultad de Arquitectura, Diseño y Urbanismo
2017
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| Materias: | |
| Acceso en línea: | http://repositoriouba.sisbi.uba.ar/gsdl/cgi-bin/library.cgi?a=d&c=aaqtesis&cl=CL1&d=HWA_3837 https://repositoriouba.sisbi.uba.ar/gsdl/collect/aaqtesis/index/assoc/HWA_3837.dir/3837.PDF |
| Aporte de: |
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I28-R145-HWA_3837 |
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dspace |
| institution |
Universidad de Buenos Aires |
| institution_str |
I-28 |
| repository_str |
R-145 |
| collection |
Repositorio Digital de la Universidad de Buenos Aires (UBA) |
| language |
Español |
| orig_language_str_mv |
spa |
| topic |
Semiótica Imagen en movimiento Cartografía Diseño audiovisual Intersubjetividad Semiotics Moving image Cartography Audiovisual design Intersubjectivity Imagen Sonido Audiovisuales Medios audiovisuales Teoría Diseño Montaje Técnica Enseñanza Comunicación audiovisual Lenguaje Estética Epistemología Conocimiento Nuevas tecnologías Equipos Producción Edición Medios audiovisuales |
| spellingShingle |
Semiótica Imagen en movimiento Cartografía Diseño audiovisual Intersubjetividad Semiotics Moving image Cartography Audiovisual design Intersubjectivity Imagen Sonido Audiovisuales Medios audiovisuales Teoría Diseño Montaje Técnica Enseñanza Comunicación audiovisual Lenguaje Estética Epistemología Conocimiento Nuevas tecnologías Equipos Producción Edición Medios audiovisuales Voto, Cristina 3837 |
| topic_facet |
Semiótica Imagen en movimiento Cartografía Diseño audiovisual Intersubjetividad Semiotics Moving image Cartography Audiovisual design Intersubjectivity Imagen Sonido Audiovisuales Medios audiovisuales Teoría Diseño Montaje Técnica Enseñanza Comunicación audiovisual Lenguaje Estética Epistemología Conocimiento Nuevas tecnologías Equipos Producción Edición Medios audiovisuales |
| description |
The aim of this thesis is to reconstruct the cartographic and reciprocal space that Audiovisual Design occupies in the determination of the collective imaginary in order to think about approaches with which to contribute to the debate about its epistemic identity. It is in this sense that a definition of Audiovisual Design is organized in an essayistic way as a space for intersubjective thought --gnoseological, practical and epistemological-- since it is in this space where those who produce, use and circulate audiovisual forms and projects are related. This space is argumentatively constructed from the concept of territory, imagining it as a place where communicational knowledge, audiovisual practices and reproducibility policies intersect with the operative categories of format, device and montage. By means of this proposal, certain reciprocities are realized that can affect subjective bodies and audiovisual bodies from both the cognitive and the somatic as well as the pragmatic point of view. The hypothesis that guides the thesis is to think that the products of the Audiovisual Design can in-form and give-form to our way of perceiving, feeling and understanding the world and the events that inhabit it. In this sense, it is argued that in the territory of Audiovisual Design products are no longer just narrative forms but also places from which it is possible to take a perceptive distance for learning and reproduceing, assembling and manipulating the flow of images that frames the edges of our everyday experiences. It is thus affirmed that the experience of the subjective body, together with the reciprocity that it maintains with the audiovisual body, can activate the force that underlies the representation by making the tropes emerge from the images. In this sense, the literal experience when intersects the figurative makes possible to operate the necessary de-formations and de-configurations to attack the sensational by introducing, in addition, discontinuities with which it becomes possible to value the testimonial dimension of the Audiovisual Design. By focusing attention on the testimonial question, the thesis also conjectures that the moving nature with which the Audiovisual Design speaks to us can be organized into a differential architecture by which images not only move but also concern and produce movement by exciting and citing. Therefore, and thinking about the reciprocity relation between subjective body and audiovisual body, the products of Audiovisual Design can per-vert the ways of presenting environments by establishing a dialectic relation between the instant they return to us and the instance with which they touch us collectively. Finally, these per-versions bear the testimonies of those traces with which formats, devices and assemblies, as operational categories with which to imagine the Audiovisual Design, affect the bodies and the territory. |
| author2 |
Russo, Eduardo A. |
| author_facet |
Russo, Eduardo A. Voto, Cristina |
| format |
Tesis doctoral Tesis doctoral acceptedVersion |
| author |
Voto, Cristina |
| author_sort |
Voto, Cristina |
| title |
3837 |
| title_short |
3837 |
| title_full |
3837 |
| title_fullStr |
3837 |
| title_full_unstemmed |
3837 |
| title_sort |
3837 |
| publisher |
Facultad de Arquitectura, Diseño y Urbanismo |
| publishDate |
2017 |
| url |
http://repositoriouba.sisbi.uba.ar/gsdl/cgi-bin/library.cgi?a=d&c=aaqtesis&cl=CL1&d=HWA_3837 https://repositoriouba.sisbi.uba.ar/gsdl/collect/aaqtesis/index/assoc/HWA_3837.dir/3837.PDF |
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AT votocristina 3837 AT votocristina cartografiadeldisenoaudiovisualmapasparaatravesarunterritoriodeintersecciones AT votocristina cartographyoftheaudiovisualdesignmapstocrossaterritoryofintersections |
| _version_ |
1809320064711655424 |
| spelling |
I28-R145-HWA_38372024-08-16 3837 The aim of this thesis is to reconstruct the cartographic and reciprocal space that Audiovisual Design occupies in the determination of the collective imaginary in order to think about approaches with which to contribute to the debate about its epistemic identity. It is in this sense that a definition of Audiovisual Design is organized in an essayistic way as a space for intersubjective thought --gnoseological, practical and epistemological-- since it is in this space where those who produce, use and circulate audiovisual forms and projects are related. This space is argumentatively constructed from the concept of territory, imagining it as a place where communicational knowledge, audiovisual practices and reproducibility policies intersect with the operative categories of format, device and montage. By means of this proposal, certain reciprocities are realized that can affect subjective bodies and audiovisual bodies from both the cognitive and the somatic as well as the pragmatic point of view. The hypothesis that guides the thesis is to think that the products of the Audiovisual Design can in-form and give-form to our way of perceiving, feeling and understanding the world and the events that inhabit it. In this sense, it is argued that in the territory of Audiovisual Design products are no longer just narrative forms but also places from which it is possible to take a perceptive distance for learning and reproduceing, assembling and manipulating the flow of images that frames the edges of our everyday experiences. It is thus affirmed that the experience of the subjective body, together with the reciprocity that it maintains with the audiovisual body, can activate the force that underlies the representation by making the tropes emerge from the images. In this sense, the literal experience when intersects the figurative makes possible to operate the necessary de-formations and de-configurations to attack the sensational by introducing, in addition, discontinuities with which it becomes possible to value the testimonial dimension of the Audiovisual Design. By focusing attention on the testimonial question, the thesis also conjectures that the moving nature with which the Audiovisual Design speaks to us can be organized into a differential architecture by which images not only move but also concern and produce movement by exciting and citing. Therefore, and thinking about the reciprocity relation between subjective body and audiovisual body, the products of Audiovisual Design can per-vert the ways of presenting environments by establishing a dialectic relation between the instant they return to us and the instance with which they touch us collectively. Finally, these per-versions bear the testimonies of those traces with which formats, devices and assemblies, as operational categories with which to imagine the Audiovisual Design, affect the bodies and the territory. Fil: Voto, Cristina. Universidad de Buenos Aires. Facultad de Arquitectura, Diseño y Urbanismo. Buenos Aires, Argentina Russo, Eduardo A. Facultad de Arquitectura, Diseño y Urbanismo Guerri, Claudio F. Voto, Cristina 2017-09-08 El objetivo de esta tesis es reconstruir el espacio cartográfico y de reciprocidad que ocupa el Diseño Audiovisual en la determinación del imaginario colectivo para pensar aproximaciones con las que aportar al debate acerca de su identidad epistémica. Es en este sentido que se organiza de forma ensayística una definición de Diseño Audiovisual como un espacio para el pensamiento intersubjetivo --gnoseológico, práctico y epistemológico-- ya que es en este espacio donde se relacionan quienes producen, utilizan y hacen circular formas y proyectos audiovisuales. Se construye argumentativamente este espacio a partir del concepto de territorio imaginándolo como lugar donde saberes comunicacionales, prácticas audiovisuales y políticas de reproductibilidad se intersecan con las categorías operativas de formato, dispositivo y montaje. Por medio de esta propuesta, se da cuenta de ciertas reciprocidades que pueden incidir sobre los cuerpos subjetivos y los cuerpos audiovisuales ya sea desde el punto de vista tanto cognitivo, como somático y pragmático. La hipótesis que rige la tesis es pensar que los productos del Diseño Audiovisual pueden in-formar y dar forma a nuestra manera de percibir, sentir y comprender el mundo y los eventos que lo habitan. En este sentido, se sostiene que en el territorio del Diseño Audiovisual los productos ya no son sólo formas narrativas sino, además, lugares desde los cuales es posible tomar una distancia perceptiva para aprender a reproducir, montar y manipular el flujo de imágenes que encuadra los bordes de nuestras experiencias cotidianas. Se afirma así que la experiencia del cuerpo subjetivo, junto con la reciprocidad que mantiene con el cuerpo audiovisual, puede activar la fuerza que subyace en la representación al hacer emerger los tropos de las imágenes. En este sentido, la experiencia literal cuando interseca la figurativa vuelve posible operar las de-formaciones y des-configuraciones necesarias para arremeter contra lo sensacional introduciendo, además, discontinuidades con las que deviene posible valorar la dimensión testimonial del Diseño Audiovisual. Al fijar la atención en la cuestión testimonial, la tesis conjetura también que la naturaleza moviente con la que nos habla el Diseño Audiovisual puede organizarse en una arquitectura diferencial por la que las imágenes no sólo se mueven, sino que también padecen y producen movimiento excitando(se) y citando(se). Por ello, y pensando en la relación de reciprocidad entre cuerpo subjetivo y cuerpo audiovisual, los productos del Diseño Audiovisual pueden per-vertir las formas de presentar los entornos estableciendo una relación dialéctica entre el instante que nos devuelven y la instancia con la que nos tocan colectivamente. Finalmente, estas per-versiones llevan los testimonios de aquellas huellas con las que los formatos, los dispositivos y los montajes, en tanto categorías operativas con las cuales imaginar el Diseño Audiovisual, inciden sobre los cuerpos y sobre el territorio. application/pdf Lucena, Daniela Negro, Marcela Ledesma, Maria Semiótica Imagen en movimiento Cartografía Diseño audiovisual Intersubjetividad Semiotics Moving image Cartography Audiovisual design Intersubjectivity spa Universidad de Buenos Aires. Facultad de Arquitectura, Diseño y Urbanismo info:eu-repo/semantics/openAccess https://creativecommons.org/licenses/by-nc-nd/2.5/ar/ Imagen Sonido Audiovisuales Medios audiovisuales Teoría Diseño Montaje Técnica Enseñanza Comunicación audiovisual Lenguaje Estética Epistemología Conocimiento Nuevas tecnologías Equipos Producción Edición Medios audiovisuales Cartografía del Diseño Audiovisual : mapas para atravesar un territorio de intersecciones Cartography of the Audiovisual Design : maps to cross a territory of intersections info:eu-repo/semantics/doctoralThesis info:ar-repo/semantics/tesis doctoral info:eu-repo/semantics/acceptedVersion http://repositoriouba.sisbi.uba.ar/gsdl/cgi-bin/library.cgi?a=d&c=aaqtesis&cl=CL1&d=HWA_3837 https://repositoriouba.sisbi.uba.ar/gsdl/collect/aaqtesis/index/assoc/HWA_3837.dir/3837.PDF |