STRATEGY AND KPIS (KEY PERFORMANCE INDICATORS): MAKING STRATEGY TRANSFORM INTO MEASSURABLE AND IMPROVABLE ACTION

In this paper we consider that the strategic decisions of a firm are the Businesses Portfolio Strategy and the Competitive Strategy of each business. This integrates two core concepts: diversification and differentiation. Strategy formulation consists in determining each of these two decisions and i...

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Autor principal: Levy, Alberto
Formato: Artículo publishedVersion
Lenguaje:Español
Publicado: Centro de Investigación en Métodos Cuantitativos Aplicados a la Economía y la Gestión (CMA) 2020
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Acceso en línea:https://ojs.economicas.uba.ar/RIMF/article/view/1763
https://repositoriouba.sisbi.uba.ar/gsdl/cgi-bin/library.cgi?a=d&c=modelfin&d=1763_oai
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