The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note
Destination marketing and/or management organisations (DMOs) must manage crises that affect the image of the tourism destination. The use of communication in these scenarios is crucial. Recent studies suggest that, following the COVID-19 crisis, the demand for responsible tourism products should inc...
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Autores principales: | , |
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Formato: | Articulo Comunicacion |
Lenguaje: | Inglés |
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2021
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Acceso en línea: | http://sedici.unlp.edu.ar/handle/10915/122577 https://revistas.unlp.edu.ar/ayana/article/view/11116 |
Aporte de: |
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I19-R120-10915-122577 |
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record_format |
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institution |
Universidad Nacional de La Plata |
institution_str |
I-19 |
repository_str |
R-120 |
collection |
SEDICI (UNLP) |
language |
Inglés |
topic |
Turismo Covid-19 Crisis Destination marketing organization Stakeholder involvement Sustainable tourism Organización de marketing de destinos Participación de las partes interesadas Turismo sostenible Organização de marketing de destino Participação atuação das partes interessadas Turismo sustentável |
spellingShingle |
Turismo Covid-19 Crisis Destination marketing organization Stakeholder involvement Sustainable tourism Organización de marketing de destinos Participación de las partes interesadas Turismo sostenible Organização de marketing de destino Participação atuação das partes interessadas Turismo sustentável Rivera García, Jorge Pastor Ruiz, Ricardo The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
topic_facet |
Turismo Covid-19 Crisis Destination marketing organization Stakeholder involvement Sustainable tourism Organización de marketing de destinos Participación de las partes interesadas Turismo sostenible Organização de marketing de destino Participação atuação das partes interessadas Turismo sustentável |
description |
Destination marketing and/or management organisations (DMOs) must manage crises that affect the image of the tourism destination. The use of communication in these scenarios is crucial. Recent studies suggest that, following the COVID-19 crisis, the demand for responsible tourism products should increase, leading to a more sustainable tourism. A study to examine the role of DMOs in responsible tourism during this crisis is underway to find out how the destination positioning is perceived in the current tourism context and what developments in DMOs marketing strategy on sustainable tourism are taking place as a consequence of the crisis impact. |
format |
Articulo Comunicacion |
author |
Rivera García, Jorge Pastor Ruiz, Ricardo |
author_facet |
Rivera García, Jorge Pastor Ruiz, Ricardo |
author_sort |
Rivera García, Jorge |
title |
The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
title_short |
The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
title_full |
The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
title_fullStr |
The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
title_full_unstemmed |
The impact of the COVID-19 pandemic on DMOs' perception of sustainability in destinations: a research note |
title_sort |
impact of the covid-19 pandemic on dmos' perception of sustainability in destinations: a research note |
publishDate |
2021 |
url |
http://sedici.unlp.edu.ar/handle/10915/122577 https://revistas.unlp.edu.ar/ayana/article/view/11116 |
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