Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations

Coming from Psychology, Thematic Analysis (TA) is a research technique to identify, analyze and report patterns, it means, themes by empirically collected data. It minimally organizes and describes the dataset in detail, and interprets aspects of the subject matter. Thus, this article aims to presen...

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Autor principal: Escudero, Camila
Formato: Artículo revista
Lenguaje:Español
Publicado: Facultad de Ciencia Política y Relaciones Internacionales, Universidad Nacional de Rosario 2020
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Acceso en línea:https://latrama.unr.edu.ar/index.php/trama/article/view/746
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spelling I15-R200-article-7462021-07-13T13:23:50Z Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations El análisis temático como herramienta de investigación en el área de la Comunicación Social: contribuciones y limitaciones Escudero, Camila thematic analysis social communication research technique methodological aspects análisis temático comunicación social técnica de investigación aspectos metodológicos Coming from Psychology, Thematic Analysis (TA) is a research technique to identify, analyze and report patterns, it means, themes by empirically collected data. It minimally organizes and describes the dataset in detail, and interprets aspects of the subject matter. Thus, this article aims to present it as once more research instrument option in Social Communication fiel, for investigations of qualitative approach. Using bibliographic research and a brief exploratory analysis, it can be seen advantages and disadvantages of TA, its difference and insertion in some other related and widespread theoretical-methodological techniques or resources (Discourse and Content Analysis, mainly) and its possibility of guaranteeing a technical-methodological rigor in face of the flexibility and dynamics of the communicational area.. Procedente del Psicología, el Análisis temático (AT) es una técnica de investigación para identificar, analizar e informar patrones, es decir, temas dentro de los datos recopilados empíricamente. Organiza y describe mínimamente el conjunto de datos en detalle, e interpreta aspectos del tema. Así, este artículo pretende presentarla como una opción más de instrumento de investigación dentro del campo de la Comunicación Social, para investigaciones de enfoque cualitativo. A partir de la investigación bibliográfica y un breve análisis exploratorio, se pueden ver las ventajas y desventajas de la AT, su diferencia e inserción en otras técnicas o recursos teóricos y metodológicos relacionados y ampliamente difundidos (Análisis del Discurso y del Contenido, principalmente) y su posibilidad de garantizar un rigor técnico-metodológico frente a la flexibilidad y dinámica del área comunicacional. Facultad de Ciencia Política y Relaciones Internacionales, Universidad Nacional de Rosario 2020-09-26 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares application/pdf https://latrama.unr.edu.ar/index.php/trama/article/view/746 10.35305/lt.v24i2.746 Journal La Trama de la Comunicación; Vol. 24 No. 2 (2020); 089-100 La Trama de la Comunicación; Vol. 24 Núm. 2 (2020); 089-100 La Trama de la Comunicación; v. 24 n. 2 (2020); 089-100 2314-2634 1668-5628 spa https://latrama.unr.edu.ar/index.php/trama/article/view/746/497
institution Universidad Nacional de Rosario
institution_str I-15
repository_str R-200
container_title_str La Trama de la Comunicación
language Español
format Artículo revista
topic thematic analysis
social communication
research technique
methodological aspects
análisis temático
comunicación social
técnica de investigación
aspectos metodológicos
spellingShingle thematic analysis
social communication
research technique
methodological aspects
análisis temático
comunicación social
técnica de investigación
aspectos metodológicos
Escudero, Camila
Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
topic_facet thematic analysis
social communication
research technique
methodological aspects
análisis temático
comunicación social
técnica de investigación
aspectos metodológicos
author Escudero, Camila
author_facet Escudero, Camila
author_sort Escudero, Camila
title Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
title_short Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
title_full Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
title_fullStr Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
title_full_unstemmed Thematic Analysis as a research tool in the area of Social Communication: contributions and limitations
title_sort thematic analysis as a research tool in the area of social communication: contributions and limitations
description Coming from Psychology, Thematic Analysis (TA) is a research technique to identify, analyze and report patterns, it means, themes by empirically collected data. It minimally organizes and describes the dataset in detail, and interprets aspects of the subject matter. Thus, this article aims to present it as once more research instrument option in Social Communication fiel, for investigations of qualitative approach. Using bibliographic research and a brief exploratory analysis, it can be seen advantages and disadvantages of TA, its difference and insertion in some other related and widespread theoretical-methodological techniques or resources (Discourse and Content Analysis, mainly) and its possibility of guaranteeing a technical-methodological rigor in face of the flexibility and dynamics of the communicational area..
publisher Facultad de Ciencia Política y Relaciones Internacionales, Universidad Nacional de Rosario
publishDate 2020
url https://latrama.unr.edu.ar/index.php/trama/article/view/746
work_keys_str_mv AT escuderocamila thematicanalysisasaresearchtoolintheareaofsocialcommunicationcontributionsandlimitations
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first_indexed 2023-05-11T18:41:33Z
last_indexed 2023-05-11T18:41:33Z
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