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|a 659
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| 100 |
1 |
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|a Bovée, Courtland L.
|9 15147
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| 245 |
1 |
0 |
|a Contemporany Advertising
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| 260 |
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|a Illinois :
|b Irwin,
|c 1989.
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| 300 |
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|a xxv, 662 p. :
|b il., fots. ;
|c 28 cm.
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| 500 |
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|a Includes: Appendixes, endnotes, credits and acknowledgments glossary and index
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| 650 |
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4 |
|a PUBLICIDAD
|9 6175
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| 700 |
1 |
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|a Arens, Williams F.
|9 15148
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| 942 |
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|c 34
|d Miguel Kiperszmid
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|z a
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