Journal of public policy & marketing JPP & M : an annual publication of the Division of Research, Graduate School of Business Administration, the University of Michigan.

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Detalles Bibliográficos
Título anterior:Journal of marketing & public policy
Autores Corporativos: University of Michigan. Graduate School of Business Administration. Division of Research, American Marketing Association
Formato: Electrónico Revista
Lenguaje:Inglés
Publicado: Ann Arbor : The Division, c1983-
Materias:
Marketing > Social aspects > Periodicals.
Marketing.
Overheidsbeleid.
Marketing social.
Acceso en línea:Available in Business Source Complete.
Aporte de:Registro referencial: Solicitar el recurso aquí
Bibliotecas (UCSF) de Universidad Católica de Santa Fe
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246 3 0 |a J.P.P. & M. 
260 |a Ann Arbor :  |b The Division,  |c c1983- 
310 |a Semiannual,  |b 1991- 
362 0 |a Vol. 2- 
500 |a Title from cover. 
500 |a Published: Chicago, Ill. : American Marketing Association, 1991- 
555 |a Subject and author ten year index: v. 1 (1982)-10 (1991) in v. 11, no. 1 (spring 1992). 
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650 1 7 |a Overheidsbeleid.  |2 gtt 
650 6 |a Marketing social. 
710 2 |a University of Michigan.  |b Graduate School of Business Administration.  |b Division of Research. 
710 2 |a American Marketing Association. 
773 0 |t Business Source Complete   |d EBSCO 
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776 0 8 |i Online version:  |t Journal of public policy & marketing  |w (OCoLC)712611749 
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