Journal of direct marketing
Abstracts and full-text (PDF only), 1997; abstracts only, 1996.
Guardado en:
| Nuevo Título: | Journal of interactive marketing (Online) |
|---|---|
| Título anterior: | Journal of direct marketing research |
| Autores Corporativos: | , |
| Formato: | Electrónico Revista |
| Lenguaje: | Inglés |
| Publicado: |
[New York, N.Y.] :
John Wiley & Sons., Inc. : Direct Marketing Educational Foundation,
-c1997.
|
| Materias: | |
| Acceso en línea: | Available in Business Source Complete. |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| LEADER | 01711cas a22003972a 4500 | ||
|---|---|---|---|
| 001 | ebs746877e | ||
| 003 | EBZ | ||
| 006 | m d |||||| | ||
| 007 | cr|unu|||||||| | ||
| 008 | 000414d19871997nyuqr pso s 0 a0eng c | ||
| 022 | |y 0892-0591 | ||
| 035 | |a (EBZ)ebs746877e | ||
| 040 | |a InU |b eng |d EBZ | ||
| 042 | |a pcc nsdp | ||
| 050 | 1 | 4 | |a HF5415.126 |b .J682 |
| 130 | 0 | |a Journal of direct marketing (Online) | |
| 222 | 1 | 0 | |a Journal of direct marketing |
| 245 | 1 | 0 | |a Journal of direct marketing |h [electronic resource]. |
| 260 | |a [New York, N.Y.] : |b John Wiley & Sons., Inc. : |b Direct Marketing Educational Foundation, |c -c1997. | ||
| 310 | |a Quarterly | ||
| 362 | 1 | |a Print began with vol. 1, no. 1 (winter 1987). | |
| 362 | 0 | |a -v. 11, issue 4 (autumn 1997). | |
| 500 | |a Published: [Evanston, IL] : Medill School of Journalism, Dept. of Advertising, Northern University in cooperation with DMEF, 1987- | ||
| 520 | |a Abstracts and full-text (PDF only), 1997; abstracts only, 1996. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 650 | 0 | |a Direct marketing |v Statistics |v Periodicals. | |
| 710 | 2 | |a Direct Marketing Educational Foundation. | |
| 710 | 2 | |a Medill School of Journalism. | |
| 773 | 0 | |t Business Source Complete |d EBSCO | |
| 776 | 1 | |t Journal of direct marketing |x 0892-0591 |w (DLC) 96657542 |w (OCoLC)15071375 | |
| 780 | 0 | 5 | |t Journal of direct marketing research |
| 785 | 0 | 0 | |t Journal of interactive marketing (Online) |x 1520-6653 |w (DLC) 00238032 |w (OCoLC)42320913 |
| 856 | 4 | 0 | |3 Full text available: Jan 1987-Sep 1997. |z Available in Business Source Complete. |u https://search.ebscohost.com/direct.asp?db=bth&jid=%22JDM%22&scope=site |
| 999 | |c 122388 |d 122388 | ||
| 942 | |z EBS | ||
| 942 | |c REL | ||