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| LEADER |
00994nam a22003377a 4500 |
| 001 |
CIR007139 |
| 003 |
RE |
| 005 |
20230915122134.0 |
| 006 |
a||||| 00| 0| |
| 007 |
ta |
| 008 |
200826n xx ||||| 00| 0| d |
| 020 |
|
|
|a 9702607639
|
| 040 |
|
|
|a RE
|c RE
|d RE
|
| 080 |
|
|
|a 658.8
|
| 090 |
|
|
|a K77
|
| 100 |
1 |
|
|a Kotler, Philip.
|9 23987
|
| 245 |
1 |
0 |
|a Dirección de marketing /
|c Philip Kotler, Kevin Lane Keller
|
| 250 |
|
|
|a 12a. ed.
|
| 260 |
|
|
|a México :
|b Pearson Educación,
|c 2006
|
| 300 |
|
|
|a 816 p.
|
| 650 |
|
7 |
|9 41805
|a MARKETING
|
| 650 |
|
7 |
|9 39690
|a ESTRATEGIAS
|
| 650 |
|
7 |
|9 37911
|a CONSUMIDORES
|
| 650 |
|
7 |
|9 41800
|a MARCAS
|
| 650 |
|
7 |
|9 36595
|a ANALISIS DE MERCADO
|
| 650 |
|
7 |
|9 43328
|a PRODUCTIVIDAD
|
| 700 |
1 |
|
|9 23735
|a Keller, Kevin Lane.
|
| 942 |
|
|
|c BK
|2 udc
|
| 952 |
|
|
|0 0
|1 0
|2 udc
|4 0
|6 6588_K77
|7 0
|9 75468
|a RE
|b RE
|d 2020-08-26
|l 14
|o 658.8 K77
|p RE01525
|r 2020-08-26 00:00:00
|w 2020-08-26
|y BK
|
| 953 |
|
|
|c Facultad de Ciencias Económicas
|
| 999 |
|
|
|c 64853
|d 64853
|