Coolhunting chasing down the next big thing /
"The book is structured around a series of "lessons" for unlocking and applying swarm creativity in organizations to build greater creativity, productivity, and efficiency. It explains how to harness an organization's natural ability to self-organize new processes spontaneously,...
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro electrónico |
| Lenguaje: | Inglés |
| Publicado: |
New York :
AMACOM,
c2007.
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| Materias: | |
| Acceso en línea: | Solo para usuarios autorizados, sin límite de accesos simultáneos |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| LEADER | 03159nam a2200481Ia 4500 | ||
|---|---|---|---|
| 001 | 99894533904151 | ||
| 005 | 20220722144016.0 | ||
| 006 | m o d | ||
| 007 | cr#cn||||||||| | ||
| 008 | 220722s2007 nyua ob 001 0 eng d | ||
| 020 | |a 9780814400654 |q (electrónico) | ||
| 020 | |a 0814400655 |q (electrónico) | ||
| 020 | |a 9780814473863 |q (impreso) | ||
| 020 | |a 0814473865 |q (impreso) | ||
| 035 | |a (OCoLC)1336965197 | ||
| 035 | |a (OCoLC)on1336965197 | ||
| 040 | |a U@S |b spa |c U@S | ||
| 049 | |a U@SA | ||
| 050 | 4 | |a HD53 |b .G56 2007eb | |
| 099 | |a Recurso electrónico en INTERNET | ||
| 100 | 1 | |a Gloor, Peter A. |q (Peter Andreas), |d 1961- | |
| 245 | 1 | 0 | |a Coolhunting |h [recurso electrónico] : |b chasing down the next big thing / |c Peter A. Gloor and Scott M. Cooper. |
| 246 | 3 | |a Cool hunting | |
| 260 | |a New York : |b AMACOM, |c c2007. | ||
| 300 | |a 1 recurso en línea (xvii, 236 p.) : |b il. | ||
| 516 | |a Libro electrónico. | ||
| 500 | |a Título tomado de la pantalla de presentación (visto 22 de julio de 2022) | ||
| 538 | |a Modo de acceso: Disponible en línea a través de Internet. | ||
| 504 | |a Incluye referencias bibliográficas (p. 223-230) e índice. | ||
| 505 | 0 | |a Introduction -- 1. Why "cool" matters -- 2. Swarm creativity creates cool trends -- 3. Swarms can better predict the future -- 4. About trendsetters -- 5. Coolhunters look for coolfarmers -- 6. When swarms go mad -- 7. Do-it-yourself coolhunting with technology -- 8. Coolhunting by automated social network analysis -- 9. Five steps to becoming a coolfarmer -- 10. The coming world of swarm creativity. | |
| 520 | |a "The book is structured around a series of "lessons" for unlocking and applying swarm creativity in organizations to build greater creativity, productivity, and efficiency. It explains how to harness an organization's natural ability to self-organize new processes spontaneously, and explains the traits that characterize collaborative members and community behavior. For business, these processes can result in successful development of products in R & D through lead-user innovation; better customer relationships by finding influencers and early adaptors; and better project management processes by finding gatekeepers and hidden leaders. The applications transcend sectors and organizations. It is about finding what is "cool" and putting that to productive use, whether by a small group of individuals or a large corporation." --Descripción del editor. | ||
| 650 | 0 | |a Creative ability in business. | |
| 650 | 0 | |a Technological innovations |x Management. | |
| 650 | 0 | |a Social networks |x Research. | |
| 650 | 0 | |a Data mining. | |
| 650 | 0 | |a Group decision making. | |
| 650 | 7 | |a Aptitudes creativas en los negocios. |2 UDESA | |
| 650 | 7 | |a Innovaciones tecnológicas |x Administración. |2 UDESA | |
| 650 | 7 | |a Redes sociales |x Investigación. |2 UDESA | |
| 650 | 7 | |a Minería de datos. |2 UDESA | |
| 650 | 7 | |a Toma de decisiones en grupo. |2 UDESA | |
| 700 | 1 | |a Cooper, Scott |q (Scott M.) | |
| 856 | 4 | 0 | |z Solo para usuarios autorizados, sin límite de accesos simultáneos |u https://ebookcentral.proquest.com/lib/sanandres/detail.action?docID=3001839 |