Data strategy : how to profit from a world of big data, analytics and the internet of things /

Less than 0.5 per cent of all data is currently analysed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Bernard...

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Detalles Bibliográficos
Autor principal: Marr, Bernard
Formato: Libro
Lenguaje:Inglés
Publicado: New York : Kogan Page, c2017.
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