Cause-marketing for nonprofits : partner for purpose, passion, and profits /
"This book is about a growing model for business and nonprofit involvement - an innovative way of working together for mutual benefit: partnering for purpose, passion, and profits." "Cause marketing - a new discipline in the corporate citizenship field, a new mission-based fundraising...
Guardado en:
| Autor principal: | Daw, Jocelyne |
|---|---|
| Formato: | Libro |
| Lenguaje: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
c2006.
|
| Colección: | AFP fund development series
|
| Materias: | |
| Acceso en línea: | Table of contents Contributor biographical information Publisher description |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
Ejemplares similares
-
Perspectives on marketing /
por: Miletsky, Jason I.
Publicado: (2009) -
Content to commerce engaging consumers across paid, owned and earned channels /
por: Savar, Avi, 1973-
Publicado: (2013) -
Social marketing : influencing behaviors for good /
por: Kotler, Philip
Publicado: (2008) -
Social marketing : changing behaviors for good /
por: Kotler, Philip
Publicado: (2016) -
Cause marketing : build your image and bottom line through socially responsible partnerships, programs, and events /
por: Marconi, Joe
Publicado: (2002)