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02506nam a2200361Ia 4500 |
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990000592590204151 |
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20241030112549.0 |
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120827s2012 njua b 000 0 eng d |
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|a 9780985205867
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|a 0985205865
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|a (OCoLC)000059259
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|a (udesa)000059259USA01
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|a (OCoLC)808355584
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|a (OCoLC)990000592590204151
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|a U@S
|b spa
|c U@S
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|a U@SA
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|a HC79.I55
|b W55 2012
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| 100 |
1 |
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|a Willetts, Keith J.
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| 245 |
1 |
0 |
|a Unzipping the digital world :
|b how to thrive and survive /
|c [by Keith Willetts].
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| 260 |
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|a Morristown, NJ :
|b TM Forum,
|c c2012.
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| 300 |
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|a 288 p. :
|b il. ;
|c 24 cm.
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| 504 |
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|a Incluye referencias bibliográficas.
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| 520 |
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|a " ... is a revealing new book by industry visionary Keith Willetts, which gives an eye-opening view of how the rapidly evolving digital economy is permanently changing the world as we know it. Sub-titled "How to thrive and survive" the book focuses on how companies can leverage the opportunities and avoid some of the threats that the digital world brings. Willetts looks at the primary drivers behind the digital economy and how it is enabling major changes in our business and social lives: in what we buy, how we do business, how we are governed, our education, healthcare, entertainment, and how we interact with others ... He advocates the evolution of a truly open digital economy rather than closed ecosystems, and urges regulators to refocus efforts away from their traditional role of constraining former monopolies toward encouraging open markets, investment and protecting individual privacy. Transformation to the digital world is happening fast and Willetts unzips the market with a "no holds barred" picture of what today's giants need to do to thrive and survive, presenting a series of practical steps on how to exploit the massive opportunities the digital economy offers." --Amazon web site.
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| 650 |
|
0 |
|a Information technology
|x Economic aspects.
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| 650 |
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0 |
|a Business enterprises
|x Technological innovations.
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| 650 |
|
0 |
|a Electronic commerce.
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| 650 |
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0 |
|a Telecommunication
|x Technological innovations.
|
| 650 |
|
0 |
|a Information society.
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| 650 |
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7 |
|a Tecnología de la información
|x Aspectos económicos.
|2 UDESA
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| 650 |
|
7 |
|a Empresas comerciales
|x Innovaciones tecnológicas.
|2 UDESA
|
| 650 |
|
7 |
|a Comercio en línea.
|2 UDESA
|
| 650 |
|
7 |
|a Telecomunicación
|x Innovaciones tecnológicas.
|2 UDESA
|
| 650 |
|
7 |
|a Sociedad de la información.
|2 UDESA
|