Simply seven seven ways to create a sustainable internet business /
Simply Seven is a practical framework created to get entrepreneurs and executives started on finding the right Internet business model for their web site. It is based on the idea that there are seven business building blocks - which form the foundation of all Internet business models. SimplySeven em...
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | , |
| Formato: | Libro electrónico |
| Lenguaje: | Inglés |
| Publicado: |
Basingstoke :
Palgrave Macmillan,
2011.
|
| Colección: | IE business publishing (Series)
|
| Materias: | |
| Acceso en línea: | Sólo para usuarios autorizados, varios accesos simultáneos |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| LEADER | 03141cam a2200433Ka 4500 | ||
|---|---|---|---|
| 001 | 990000586230204151 | ||
| 005 | 20210603115543.0 | ||
| 006 | m d | ||
| 007 | cr#cn||||||||| | ||
| 008 | 111101s2011 enka ob 001 0 eng d | ||
| 020 | |a 9780230349674 (electronic bk.) | ||
| 020 | |a 0230349676 (electronic bk.) | ||
| 035 | |a (OCoLC)000058623 | ||
| 035 | |a (udesa)000058623USA01 | ||
| 035 | |a (OCoLC)759166000 | ||
| 035 | |a (OCoLC)990000586230204151 | ||
| 037 | |a 522981 |b Palgrave Macmillan |n http://www.palgraveconnect.com | ||
| 040 | |a UKPGM |c UKPGM |d N$T |d IDEBK |d EBLCP |d YDXCP |d U@S | ||
| 049 | |a U@SA | ||
| 050 | 4 | |a HF5548.32 |b .S35 2011eb | |
| 082 | 0 | 4 | |a 658.8/72 |2 23 |
| 099 | |a Recurso electrónico en INTERNET | ||
| 100 | 1 | |a Schlie, Erik. | |
| 245 | 1 | 0 | |a Simply seven |h [recurso electrónico] : |b seven ways to create a sustainable internet business / |c Erik Schlie, Jörg Rheinboldt, and Niko Waesche. |
| 260 | |a Basingstoke : |b Palgrave Macmillan, |c 2011. | ||
| 300 | |a 1 recurso en línea (xi, 196 p.) : |b il. | ||
| 490 | 1 | |a IE business publishing | |
| 516 | |a Libro electrónico. | ||
| 500 | |a Título tomado de la pantalla de presentación (visto 4 abril de 2012) | ||
| 538 | |a Modo de acceso: World Wide Web. | ||
| 504 | |a Incluye referencias bibliográficas e índice. | ||
| 505 | 0 | |a Think outside the box, constantly experiment and evolve -- The first building block: services sales -- The second building block: subscriptions -- The third building block: retail -- The fourth building block: commissions -- The fifth building block: advertising -- The sixth building block: license sales -- The seventh building block: financial management -- It's a freemium world -- The future of web business is personal -- Appendix: stress-testing the SimplySeven -- Interviews. | |
| 520 | |a Simply Seven is a practical framework created to get entrepreneurs and executives started on finding the right Internet business model for their web site. It is based on the idea that there are seven business building blocks - which form the foundation of all Internet business models. SimplySeven emphasizes constant experimentation in selecting and fine-tuning one's business model and encourages using models outside of the narrow range of today's "hyped" candidates. Chapter by chapter, the book guides the reader through the lessons learned by the flagship pioneers of each business model: Skype for services, Blizzard Entertainment for subscriptions, Amazon.com for retail, Google for advertising, eBay for commissions and Apple for license sales. Regarding financial management, it is too early to tell which company will emerge as leader. However, Simply Seven does not just celebrate the successes; it also focuses on the biggest mistakes. | ||
| 650 | 0 | |a Electronic commerce |x Management. | |
| 650 | 7 | |a Comercio en línea |x Administración. |2 UDESA | |
| 700 | 1 | |a Rheinboldt, Jörg. | |
| 700 | 1 | |a Waesche, Niko Marcel, |d 1968- | |
| 830 | 0 | |a IE business publishing (Series) | |
| 856 | 4 | 0 | |z Sólo para usuarios autorizados, varios accesos simultáneos |u https://ebookcentral.proquest.com/lib/sanandres/detail.action?docID=797924 |