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02896cam a2200517Ia 4500 |
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120209s2012 inua ob 001 0 eng d |
| 019 |
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|a 769190342
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|z 9780470952788
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| 020 |
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|a 9781118221129 (ebk)
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|a 1118221125 (ebk)
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|a 9781118235348 (ebk)
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| 020 |
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|a 1118235347 (ebk)
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| 020 |
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|a 9781118260074 (ebk)
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| 020 |
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|a 1118260074 (ebk)
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|a (OCoLC)000058613
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|a (udesa)000058613USA01
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|a (OCoLC)779881853
|z (OCoLC)769190342
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|a (OCoLC)990000586130204151
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|a B24X7
|c B24X7
|d E7B
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|a U@SA
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4 |
|a QA76.76.A65
|b M33 2012eb
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| 082 |
0 |
4 |
|a 005.3
|2 22
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| 099 |
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|a Recurso electrónico en INTERNET
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| 100 |
1 |
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|a McCann, Tyson.
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| 245 |
1 |
4 |
|a The art of the app store
|h [recurso electrónico] :
|b the business of Apple development /
|c Tyson McCann ; technical editor, Josh Coldiron.
|
| 246 |
3 |
|
|a Business of Apple development
|
| 260 |
|
|
|a Indianapolis, Ind. :
|b Wrox/John Wiley & Sons,
|c c2012.
|
| 300 |
|
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|a 1 recurso en línea (xix, 283 p.) :
|b il.
|
| 516 |
|
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|a Libro electrónico.
|
| 500 |
|
|
|a Título tomado de la pantalla de presentación (visto 28 de marzo de 2012)
|
| 538 |
|
|
|a Modo de acceso: a través de la World Wide Web.
|
| 504 |
|
|
|a Incluye referencias bibliográficas e índice.
|
| 505 |
0 |
|
|a A Brief History of Time in the App Store -- Setting Your Goals, Costs, and Expectations -- Researching the App Store Market -- Knowing Your Customer -- Plotting the Stages of Development -- Guidelines and Expectations for Developing Your App -- Creating Free and Freemium Apps -- Creating Paid and Premium Apps -- Adopting Apple's Approach -- Riding the Social Networking Wave -- Feedback, Maintaining, and Scaling.
|
| 520 |
|
|
|a With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular, and profitable, application. From knowing your customer to to launching a successful app, and everything in between, this must-have guide navigates such topics as developing a concept, analyzing the competition, considerations before the launch, marketing, building a community, and maintaining market share ... to name a few.
|
| 650 |
|
0 |
|a Application software
|x Development.
|
| 650 |
|
0 |
|a Application software
|x Marketing.
|
| 650 |
|
0 |
|a iPhone (Smartphone)
|x Marketing.
|
| 650 |
|
7 |
|a Software de aplicación
|x Desarrollo.
|2 UDESA
|
| 650 |
|
7 |
|a Software de aplicación
|x Mercadeo.
|2 UDESA
|
| 650 |
|
7 |
|a iPhone (Teléfono inteligente)
|x Mercadeo.
|2 UDESA
|
| 700 |
1 |
|
|a Coldiron, Josh.
|
| 856 |
4 |
0 |
|z Solo para usuarios autorizados, varios accesos simultáneos
|u https://ebookcentral.proquest.com/lib/sanandres/detail.action?docID=817945
|