Entrepreneurship /

"Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics...

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Detalles Bibliográficos
Autor principal: Bygrave, William D., 1937-
Otros Autores: Zacharakis, Andrew
Formato: Libro
Lenguaje:Inglés
Publicado: Hoboken, NJ : John Wiley, c2011.
Edición:2nd ed.
Materias:
Aporte de:Registro referencial: Solicitar el recurso aquí
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020 |a 9780470450376 (pbk. : alk. paper) 
020 |a 0470450371 (pbk. : alk. paper) 
035 |a (OCoLC)000058508 
035 |a (udesa)000058508USA01 
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050 0 0 |a HD62.5  |b .B938 2011 
082 0 0 |a 658.4/21  |2 22 
100 1 |a Bygrave, William D.,  |d 1937- 
245 1 0 |a Entrepreneurship /  |c William D. Bygrave, Andrew Zackarakis. 
250 |a 2nd ed. 
260 |a Hoboken, NJ :  |b John Wiley,  |c c2011. 
300 |a xii, 619 p. :  |b ill. ;  |c 26 cm. 
504 |a Includes bibliographical references and indexes. 
520 |a "Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information."--  |c Provided by publisher. 
650 0 |a New business enterprises. 
650 0 |a Entrepreneurship. 
650 0 |a Small business  |x Management. 
650 7 |a Empresas nuevas.  |2 UDESA 
650 7 |a Aptitudes empresariales.  |2 UDESA 
650 7 |a Negocios pequeños  |x Administración.  |2 UDESA 
700 1 |a Zacharakis, Andrew.