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01386cam a2200301 a 4500 |
| 001 |
990000541600204151 |
| 005 |
20241030112525.0 |
| 008 |
090109s2009 mauab 001 0 eng |
| 010 |
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|a 2009000872
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| 020 |
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|a 9780137152223 (pbk. : alk. paper)
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| 020 |
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|a 0137152221 (pbk. : alk. paper)
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| 035 |
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|a (OCoLC)000054160
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| 035 |
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|a (udesa)000054160USA01
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| 035 |
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|a (OCoLC)262433512
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| 035 |
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|a (OCoLC)990000541600204151
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| 040 |
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|a DLC
|c DLC
|d BTCTA
|d YDXCP
|d C#P
|d BWX
|d CDX
|d TTU
|d VP@
|d U@S
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| 049 |
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|a U@SA
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| 050 |
0 |
0 |
|a HD30.37
|b .S49 2009
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| 082 |
0 |
0 |
|a 658.8/72
|2 22
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| 100 |
1 |
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|a Shih, Clara Chung-wai.
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| 245 |
1 |
4 |
|a The Facebook era :
|b tapping online social networks to build better products, reach new audiences, and sell more stuff /
|c Clara Shih.
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| 260 |
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|a Boston :
|b Prentice-Hall,
|c c2009.
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| 300 |
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|a xiv, 236 p. :
|b ill., map ;
|c 23 cm.
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| 500 |
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|a Includes index.
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| 505 |
0 |
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|a Fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business.
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| 650 |
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0 |
|a Business enterprises
|x Computer networks.
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| 650 |
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0 |
|a Online social networks.
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| 630 |
0 |
0 |
|a Facebook (Electronic resource)
|