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LEADER |
01089nam-a2200289Ia-4500 |
001 |
990000426510204151 |
005 |
20241030112002.0 |
008 |
020227r20011995caua-----b----001-0-eng-d |
020 |
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|a 0595189938
|
035 |
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|a (OCoLC)000042651
|
035 |
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|a (udesa)000042651USA01
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035 |
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|a (OCoLC)49209466
|
035 |
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|a (OCoLC)990000426510204151
|
040 |
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|a TEF
|c TEF
|d U@S
|
049 |
|
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|a U@SA
|
050 |
|
4 |
|a HC79.H53
|b P48 2001
|
082 |
0 |
4 |
|a 620/.006/8
|2 20
|
100 |
1 |
|
|a Pettis, Chuck,
|d 1948-
|
245 |
1 |
0 |
|a TechnoBrands :
|b how to create & use "brand identity" to market, advertise & sell technology products /
|c Chuck Pettis.
|
246 |
3 |
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|a Techno brands :
|b how to create and use "brand identity" to market, advertise and sell technology products
|
260 |
|
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|a San Jose :
|b Authors Choice Press,
|c c2001.
|
300 |
|
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|a xiii, 225 p. :
|b ill. ;
|c 23 cm.
|
500 |
|
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|a Originally published: New York : AMACOM, c1995.
|
504 |
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|a Includes bibliographical references and index.
|
650 |
|
0 |
|a High technology
|x Marketing.
|
650 |
|
0 |
|a Technological innovations
|x Marketing.
|
650 |
|
0 |
|a Brand name products.
|