|
|
|
|
| LEADER |
00980cam-a2200325-a-4500 |
| 001 |
990000386050204151 |
| 005 |
20241030111807.0 |
| 008 |
040209s2004----nyua----------001-0-eng-- |
| 010 |
|
|
|a 2004042466
|
| 020 |
|
|
|a 0060570148
|
| 035 |
|
|
|a (OCoLC)000038605
|
| 035 |
|
|
|a (udesa)000038605USA01
|
| 035 |
|
|
|a (OCoLC)54415555
|
| 035 |
|
|
|a (OCoLC)990000386050204151
|
| 040 |
|
|
|a DLC
|c DLC
|d U@S
|
| 042 |
|
|
|a pcc
|
| 049 |
|
|
|a U@SA
|
| 050 |
0 |
0 |
|a HD69.B7
|b R538 2004
|
| 082 |
0 |
0 |
|a 658.8/27
|2 22
|
| 100 |
1 |
|
|a Ries, Al.
|
| 245 |
1 |
4 |
|a The origin of brands :
|b discover the natural laws of product innovation and business survival /
|c Al Ries and Laura Ries.
|
| 250 |
|
|
|a 1st ed.
|
| 260 |
|
|
|a New York :
|b HarperCollins,
|c 2004.
|
| 300 |
|
|
|a x, 308 p. :
|b ill. ;
|c 22 cm.
|
| 500 |
|
|
|a Includes index.
|
| 650 |
|
0 |
|a Brand name products.
|
| 650 |
|
0 |
|a Branding (Marketing)
|
| 650 |
|
0 |
|a Brand name products
|x Management.
|
| 650 |
|
0 |
|a New products
|x Management.
|
| 700 |
1 |
|
|a Ries, Laura.
|