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|a U@SA
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|a HF5415
|b .K6312 1996
|
100 |
1 |
|
|a Kotler, Philip.
|
245 |
1 |
0 |
|a Strategic marketing for nonprofit organizations /
|c Philip Kotler, Alan R. Andreasen.
|
250 |
|
|
|a 5th ed.
|
260 |
|
|
|a Upper Saddle River, N.J. :
|b Prentice-Hall,
|c c1996.
|
300 |
|
|
|a vii, 632 p. :
|b ill. ;
|c 25 cm.
|
500 |
|
|
|a Rev. ed. of: Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen. 4th ed. c1991.
|
504 |
|
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|a Includes bibliographical references and indexes.
|
650 |
|
0 |
|a Nonprofit organizations
|x Marketing.
|
700 |
1 |
|
|a Andreasen, Alan R.,
|d 1934-
|
700 |
1 |
|
|a Kotler, Philip.
|t Strategic marketing for nonprofit organizations.
|