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| LEADER |
01705nam a2200433 i 4500 |
| 001 |
ELB133069 |
| 003 |
FINmELB |
| 005 |
20241227142446.0 |
| 006 |
m o u |
| 007 |
cr cn||||||||| |
| 008 |
031008s2004 njua ob 001 0 eng|d |
| 020 |
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|a 9781410610072
|q (e-book)
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| 020 |
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|z 9780805847949
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| 035 |
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|a (OCoLC)55073491
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| 040 |
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|a FINmELB
|b eng
|e rda
|c FINmELB
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| 050 |
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4 |
|a HF5822
|b .D59 2004
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| 082 |
0 |
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|a 659.1/08
|2 23
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| 245 |
0 |
0 |
|a Diversity in advertising :
|b broadening the scope of research directions /
|c edited by Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt.
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| 264 |
|
1 |
|a Mahwah, New Jersey :
|b Lawrence Erlbaum,
|c 2004.
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| 300 |
|
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|a 1 online resource (472 pages) :
|b illustrations
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 490 |
1 |
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|a Advertising and consumer psychology
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| 504 |
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|a Includes bibliographical references and indexes.
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| 588 |
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|a Description based on metadata supplied by the publisher and other sources.
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| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
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| 650 |
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0 |
|a Advertising
|x Psychological aspects.
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| 650 |
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0 |
|a Communication in marketing.
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| 650 |
|
0 |
|a Consumers
|x Attitudes.
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| 655 |
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4 |
|a Electronic books.
|
| 700 |
1 |
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|a Williams, Jerome D.,
|d 1947-
|e editor.
|
| 700 |
1 |
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|a Lee, Wei-Na,
|d 1957-
|e editor.
|
| 700 |
1 |
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|a Haugtvedt, Curtis P.,
|d 1958-
|e editor.
|
| 797 |
2 |
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|a elibro, Corp.
|
| 830 |
|
0 |
|a Advertising and consumer psychology.
|
| 856 |
4 |
0 |
|u https://elibro.net/ereader/ufasta/133069
|
| 950 |
|
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|a eLibro English
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| 999 |
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|c 191809
|d 191809
|