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| LEADER |
00990cam#a22003134a#4500 |
| 001 |
BCCAB015647 |
| 008 |
080717s2008####nju####g#b####001#0#eng## |
| 005 |
20090210114853.0 |
| 003 |
AR-BCCAB |
| 245 |
1 |
0 |
|a Strategic market management /
|c David A. Aaker.
|
| 250 |
# |
# |
|a 8th ed.
|
| 260 |
# |
# |
|a Hoboken, NJ :
|b Wiley,
|c c2008.
|
| 300 |
# |
# |
|a xiii, 322 p. ;
|c 23 cm.
|
| 504 |
# |
# |
|a Incluye referencias bibliográficas.
|
| 020 |
# |
# |
|a 9780470056233 (pbk. : alk. paper)
|
| 020 |
# |
# |
|a 0470056231 (pbk. : alk. paper)
|
| 100 |
1 |
# |
|a Aaker, David A.
|
| 080 |
# |
# |
|a 65.01
|
| 650 |
# |
7 |
|a Management.
|2 inist
|
| 650 |
# |
7 |
|a Marketing.
|2 inist
|
| 650 |
# |
7 |
|a Gestión.
|2 inist
|
| 650 |
# |
7 |
|a Mercadotecnia.
|2 inist
|
| 010 |
# |
# |
|a ##2008274680
|
| 050 |
0 |
0 |
|a HF5415.13
|b .A23 2008
|
| 040 |
# |
# |
|a DLC
|c DLC
|d DLC
|d arbccab
|b spa
|
| 500 |
# |
# |
|a Incluye índice.
|
| 856 |
4 |
1 |
|3 Indice
|u http://www.loc.gov/catdir/tocs/fy0805/2008274680.html
|
| 942 |
# |
# |
|c BK
|
| 952 |
# |
# |
|2 udc
|a ARBCCAB
|b ARBCCAB
|d 20090213
|i 20757
|o 65.01 Aa41
|p 20757
|t 1
|y BK
|