The market planning guide : creating a plan to successfully market your business, products, or service /
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Lenguaje: | Inglés |
| Publicado: |
Chicago :
Upstart,
c1995
|
| Edición: | 4a ed. |
| Materias: | |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
Tabla de Contenidos:
- 1. The quick strategic marketing plan
- 2. Marketing overview
- 3. Products and services
- 4. Customers and prospects
- 5. Competitive analysis
- 6. Price, place, and sales practices
- 7. Strengths and weaknesses
- 8. Advertising and promotion
- 9. Strategic marketing
- 10. Marketing plan
- 11. The sales plan.