|
|
|
|
| LEADER |
00730nam a2200229 4500 |
| 001 |
034649 |
| 003 |
arbauncb |
| 008 |
080826s1992 sp 000 0 spa d |
| 005 |
20171018143652.0 |
| 040 |
|
|
|a AR-BaUNCB
|c AR-BaUNCB
|
| 245 |
1 |
0 |
|a Marketing social :
|b estrategias para cambiar la conducta pública /
|c Philip Kotler y Eduardo L. Roberto.
|
| 260 |
|
|
|a Madrid :
|b Ediciones Diaz de Santos,
|c 1992.
|
| 300 |
|
|
|a 467 p. ;
|c 22 cm.
|
| 020 |
|
|
|a 847978010X
|
| 020 |
|
|
|a 9788479780104
|
| 100 |
1 |
|
|a Kotler, Philip.
|
| 700 |
1 |
|
|a Roberto, Eduardo L.
|
| 082 |
0 |
4 |
|a 658.83
|
| 650 |
|
7 |
|a Administración de empresas
|2 mpirdes
|
| 650 |
|
7 |
|a Comercialización social
|2 mpirdes
|
| 650 |
|
7 |
|a Campañas de información
|2 mpirdes
|
| 999 |
|
|
|c 34537
|d 34537
|