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150818s1997 mx r 000 0 spa d |
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|a 968880844X
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|a AR-TrUNPB
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|a 658.83
|2 20
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|a Malhotra, Naresh K
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| 650 |
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|a COMERCIALIZACION
|2 Unescot
|9 2099
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| 650 |
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|a INVESTIGACION
|2 Unescot
|9 3894
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| 700 |
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|a Parres Cardenas, Verania de
|e tr
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| 700 |
1 |
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|a Benassini Felix, Marcela
|e rev tec
|9 16165
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| 245 |
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|a Investigación de mercado :
|b un enfoque práctico = Marketing research : an applied orientation /
|c Naresh K Malhotra
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| 250 |
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|a 2a ed
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| 260 |
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|a Mexico :
|b Prentice-Hall,
|c 1997
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| 300 |
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|a xxxv, 890 p
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| 590 |
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|a Registros migrados a formato MARC
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| 942 |
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|c BK
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| 910 |
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|a AB991006
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| 999 |
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|c 7518
|d 7518
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