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|a Stalk, George
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|a COMERCIALIZACION
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|a MERCADOS
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|a Pecaut, David K
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|a Burnett, Benjamin
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|a Creciento acelerado sin concesiones /
|c George Stalk
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|a p 137-158
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|a Registros migrados a formato MARC
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|a Gilmore, James H
|d Bogotá: Grupo Editorial Normas, 2000
|o T26378
|t Marketing 1x1 : cada cliente es un mercado
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