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00916nam a22002895i 4500 |
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armpun |
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20240824063058.0 |
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130326e2010####mx#a###f#b####000#0#spa#d |
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|a 9786074429695
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| 080 |
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|a 336.1
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| 100 |
1 |
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|a Schiffman, León.
|9 60128
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| 245 |
1 |
0 |
|a Comportamiento del consumidor /
|c León G. Schiffman, Leslie Lazar Kanuk ; con la colaboración de Joseph Wisenblit.
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| 250 |
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|a 10a. ed.
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| 264 |
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1 |
|a México ;
|a Argentina :
|b Prentice Hall,
|c 2010.
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| 300 |
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|a xviii, 518 p. :
|b il. ;
|c 27 cm.
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| 504 |
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|a Bibliografía: p. n1-n26.
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| 504 |
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|a Glosario: G1-G12.
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| 650 |
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7 |
|a comportamiento del consumidor
|2 LEMB
|9 52875
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| 650 |
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7 |
|a CONSUMO (ECONOMÍA)
|2 LEMB
|9 19728
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| 650 |
|
7 |
|a Marketing
|9 6679
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| 651 |
|
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|2 LEMB
|9 5
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| 700 |
1 |
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|a Lazar Kanuk, Leslie.
|9 60129
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| 700 |
1 |
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|a Wisenblit, Joseph.
|4 clb
|9 60131
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| 942 |
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|2 cdu
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| 945 |
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|d CRON CRON
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| 999 |
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|c 31903
|d 224294
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