XML
<oai_dc:dc xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:doc="http://www.lyncode.com/xoai" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:dc="http://purl.org/dc/elements/1.1/" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><identifier>I36-R142-123456789-3838</identifier><datestamp>2016-11-30T16:00:35Z</datestamp>
<dc:title>ESTRATEGIA DE VENTAS Y PROMOCION</dc:title>
<dc:creator>Capistro, Miguel</dc:creator>
<dc:creator>Simoes, Liliana</dc:creator>
<dc:creator>Carosio Loredo, Germán</dc:creator>
<dc:subject>Estrategia</dc:subject>
<dc:subject>Strategy</dc:subject>
<dc:subject>Venta</dc:subject>
<dc:subject>Marketing</dc:subject>
<dc:subject>Producto turístico</dc:subject>
<dc:subject>Maccoby</dc:subject>
<dc:subject>Programación neurolinguistica</dc:subject>
<dc:subject>Mercadotecnia</dc:subject>
<dc:subject>Canales de venta</dc:subject>
<dc:subject>Pirámide de Maslow</dc:subject>
<dc:subject>Cartera de clientes</dc:subject>
<dc:subject>PNL</dc:subject>
<dc:subject>Sistemas representacionales</dc:subject>
<dc:subject>Indagación de necesidades</dc:subject>
<dc:subject>Workshop</dc:subject>
<dc:subject>Imagen</dc:subject>
<dc:subject>Image</dc:subject>
<dc:subject>Marca</dc:subject>
<dc:subject>Brand</dc:subject>
<dc:subject>Promoción del turismo</dc:subject>
<dc:subject>Políticas de comunicación</dc:subject>
<dc:subject>Compañías aéreas</dc:subject>
<dc:subject>Agencias mayoristas</dc:subject>
<dc:subject>Sale</dc:subject>
<dc:subject>Wholesale agencies</dc:subject>
<dc:subject>Tourism product</dc:subject>
<dc:subject>Airlines</dc:subject>
<dc:subject>Promotion of tourism</dc:subject>
<dc:subject>Inquiry needs</dc:subject>
<dc:subject>Representational systems</dc:subject>
<dc:subject>Customer base</dc:subject>
<dc:subject>Sales Channels</dc:subject>
<dc:subject>Maslow Pyramid</dc:subject>
<dc:subject>Neuro-Linguistic programming</dc:subject>
<dc:subject>Neuro-Linguistic programming</dc:subject>
<dc:subject>Media Policies</dc:subject>
<dc:date>2014-10-07T13:15:20Z</dc:date>
<dc:date>2014-10-07T13:15:20Z</dc:date>
<dc:date>Plan 2010. Año académico 2013</dc:date>
<dc:type>Learning Object</dc:type>
<dc:identifier>http://repositorio.ub.edu.ar/handle/123456789/3838</dc:identifier>
<dc:language>es</dc:language>
<dc:publisher>Universidad de Belgrano. Programas de las Materias - Facultad de Humanidades – Carrera de Tecnicatura Agente de viajes y turismo</dc:publisher>
</oai_dc:dc>
Datos convertidos
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"format": [
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"author": [
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"author_sort": "Capistro, Miguel",
"title": "ESTRATEGIA DE VENTAS Y PROMOCION",
"title_short": "ESTRATEGIA DE VENTAS Y PROMOCION",
"title_full": "ESTRATEGIA DE VENTAS Y PROMOCION",
"title_fullStr": "ESTRATEGIA DE VENTAS Y PROMOCION",
"title_full_unstemmed": "ESTRATEGIA DE VENTAS Y PROMOCION",
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"publisher": [
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}