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<oai_dc:dc xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><identifier>I11-R113article-2238</identifier><datestamp>2019-09-10T13:17:05Z</datestamp>
<dc:title xml:lang="en-US">Feminist narratives and communication strategies in the second international women’s strike.: "Ni Una Menos" in Mendoza, organized feminism that continues to grow</dc:title>
<dc:title xml:lang="es-ES">Estrategias comunicacionales y narrativas feministas ante el segundo paro internacional de mujeres: Ni una menos Mendoza, feminismo organizado que se ensancha</dc:title>
<dc:creator>Fernandez Hasan, Valeria</dc:creator>
<dc:creator>Gil, Ana Soledad</dc:creator>
<dc:description xml:lang="en-US">On March 8, 2018, the Second International Women’s Strike took place in about 55 countries. In Mendoza, Argentina, the collective Ni Una Menos designed a communication strategy for the strike call that was organized on two fronts: counter-hegemonic, alternative and street communication on the one hand; and communication for the hegemonic media with authorized voices of specialists with a staggered calendar of entry into the media agenda, on the other. We investigate here, through a dialogue with feminist activists and a discursive analysis of the journalistic coverage; the tools deployed and the unexpected alliances that allowed the urgent issues of the feminist agenda to enter the media propitiating a conversation between hegemonic journalism and feminist activism.</dc:description>
<dc:description xml:lang="es-ES">El 8 de marzo de 2018 se llevó a cabo el Segundo Paro Internacional de Mujeres en alrededor de 55 países. En Mendoza, Argentina, la colectiva Ni Una Menos diseñó para la convocatoria a la huelga una estrategia comunicacional organizada en dos frentes: comunicación contrahegemónica, alternativa y callejera por un lado, y comunicación para los medios hegemónicos con voces autorizadas de especialistas con un calendario escalonado de ingreso a la agenda mediática, por el otro. Indagamos aquí, a través de una tertulia dialógica con activistas feministas y análisis discursivo de la cobertura periodística, las herramientas desplegadas y las alianzas no esperadas que permitieron que los temas urgentes de la agenda feminista ingresaran a los medios propiciando una conversación entre periodismo hegemónico y activismo feminista.</dc:description>
<dc:publisher xml:lang="es-ES">Facultad de Ciencias Políticas y Sociales</dc:publisher>
<dc:date>2019-09-01</dc:date>
<dc:type>info:eu-repo/semantics/article</dc:type>
<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
<dc:format>application/pdf</dc:format>
<dc:identifier>https://revistas.uncu.edu.ar/ojs3/index.php/millca-digital/article/view/2238</dc:identifier>
<dc:source xml:lang="en-US">Millcayac - Revista Digital de Ciencias Sociales; Vol. 6 No. 11 (2019): Millcayac Revista Digital de Ciencias Sociales (septiembre-febrero); 495-518</dc:source>
<dc:source xml:lang="es-ES">Millcayac - Revista Digital de Ciencias Sociales; Vol. 6 Núm. 11 (2019): Millcayac Revista Digital de Ciencias Sociales (septiembre-febrero); 495-518</dc:source>
<dc:source>2362-616X</dc:source>
<dc:language>spa</dc:language>
<dc:relation>https://revistas.uncu.edu.ar/ojs3/index.php/millca-digital/article/view/2238/1633</dc:relation>
</oai_dc:dc>
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"title": "Feminist narratives and communication strategies in the second international women\u2019s strike.: \"Ni Una Menos\" in Mendoza, organized feminism that continues to grow",
"title_short": "Feminist narratives and communication strategies in the second international women\u2019s strike.: \"Ni Una Menos\" in Mendoza, organized feminism that continues to grow",
"title_full": "Feminist narratives and communication strategies in the second international women\u2019s strike.: \"Ni Una Menos\" in Mendoza, organized feminism that continues to grow",
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"title_sort": "feminist narratives and communication strategies in the second international women\u2019s strike.: \"ni una menos\" in mendoza, organized feminism that continues to grow",
"description": "On March 8, 2018, the Second International Women\u2019s Strike took place in about 55 countries. In Mendoza, Argentina, the collective Ni Una Menos designed a communication strategy for the strike call that was organized on two fronts: counter-hegemonic, alternative and street communication on the one hand; and communication for the hegemonic media with authorized voices of specialists with a staggered calendar of entry into the media agenda, on the other. We investigate here, through a dialogue with feminist activists and a discursive analysis of the journalistic coverage; the tools deployed and the unexpected alliances that allowed the urgent issues of the feminist agenda to enter the media propitiating a conversation between hegemonic journalism and feminist activism.",
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