Autor
Kotler, Philip
6
Armstrong, Gary
4
Etzel, Michael J.
4
Stanton, William J.
4
Walker, Bruce J.
4
Acerenza, Miguel Angel
1
Allen, Chris T.
1
Alonso, Gonzalo
1
Arébalos, Alberto
1
Ayala, Juan Carlos
1
Bangs, David H., Jr
1
Barquero Cabrero, José Daniel
1
Belch, George E.
1
Belch, Michael
1
Benassini, Marcela
1
Billorou, Oscar Pedro
1
Bowen, John
1
Cantor, Bill
1
Carbó Ponce, Esteve
1
Cascallares, Alberto Gabriel
1
Cruz Roche, Ignacio
1
Cámara Ibáñez, Dionisio
1
Jakobsen, Roberto Jorge
1
Kosiak de Gesualdo, Graciela Mabel
1
Luther, William M.
1
Makens, James
1
O'Guinn, Thomas C.
1
Paz, María Dolores Reina
1
Ries, Al
1
Ries, Laura
1
Rufín Moreno, Ramón
1
Santesmases Mestre, Miguel
1
Schulman, Diana Rut
1
Semenik, Richard J.
1
Siskind, Barry
1
Sánchez de Dusso, Francisca
1
Sánchez-Taberno, Alfonso
1
Treviño Martínez, Rubén
1
Vicente, Miguel Angel
1