New technologies and democracy in Brazil: from mass communication to segmented communication
A drastic transition is taking place from mass communications media to segmented communications media with the turn of the century. This transition is facilitated by telecommunications in the so-called information society. One of the main consequences of this transition is the transformation o...
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| Formato: | Artículo |
| Lenguaje: | Inglés |
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Universidad de Belgrano . Red Latinoamericana de Cooperación Universitaria (RLCU). Centro Latinoamericano de Estudios Avanzados (CLEA)
2013
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| Acceso en línea: | http://repositorio.ub.edu.ar/handle/123456789/1747 http://repositorio.ub.edu.ar/handle/123456789/1771 |
| Aporte de: |
| Sumario: | A drastic transition is taking place from mass communications media to segmented
communications media with the turn of the century. This transition is facilitated by
telecommunications in the so-called information society. One of the main consequences of this
transition is the transformation of the public communication spaces that have made the
relationship between the political elite and the citizens possible under mass democratic regimes.
The purpose of this work is to reflect on the resulting challenge to the polity and to the citizenship
arising from this transition, and to apply this reflection to the case of Brazil in comparative
perspective. An erosion of a traditional and important channel of relation between the political
elite and the citizenship is founded. In general, as for the role of governments in the new situation
and changes in public policy, there are important challenges for democratic governance ahead.
There are also questions to be raised over the capacity of political parties to aggregate and
articulate social demands when the forum to present their position, the mass media, declines in its
reach with respect to segmented media. In the case of Brazil, the structure of the industry, with a
clear hegemony of the Globo group in mass communications, and a relatively low spread of access
to new segmented media, specially the Internet, pictures a slow transition scenario. With regard to
the citizen, findings are mixed. |
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