Libraries and web analytics: a privacy matter

This paper describes the current web monitoring techniques, emphasizing on how these tools handle the data privacy, with the purpose of establishing guidelines for the adoption of web analytic tools in libraries. Hereby, it presents a comparative analysis of privacy in web analytic software: Google...

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Detalles Bibliográficos
Autor principal: Uviña, Ramiro Federico
Formato: Artículo publishedVersion
Lenguaje:Español
Publicado: Universidad de Buenos Aires, Facultad de Filosofía y Letras 2015
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Acceso en línea:https://revistascientificas.filo.uba.ar/index.php/ICS/article/view/1906
https://repositoriouba.sisbi.uba.ar/gsdl/cgi-bin/library.cgi?a=d&c=biblioinfo&d=1906_oai
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Sumario:This paper describes the current web monitoring techniques, emphasizing on how these tools handle the data privacy, with the purpose of establishing guidelines for the adoption of web analytic tools in libraries. Hereby, it presents a comparative analysis of privacy in web analytic software: Google Analytics and Piwik, concluding that libraries aware of privacy matters should use Piwik before Google Analytics, for the blurry Google privacy policies.