Social construction of qualification and certification mecanisms, between exchange marketing and reciprocity

Any qualification process that guarantees the origin, uniqueness and quality of a product can help to reduce the effects of competition and speculation characteristic of market exchange. I assume the hypothesis that the qualification of the product introduces a dimension of reciprocity in a relation...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Sabourin, Eric
Formato: Artículo publishedVersion
Lenguaje:Portugués
Publicado: REDD – Revista Espaço de Diálogo e Desconexão 2012
Materias:
Agri-food qualification; Certification systems; Reciprocity; Marketing exchange; Brazil
Qualificação de produtos; Sistemas de certificação; Reciprocidade; Troca mercantil; Brasil;
Acceso en línea:http://seer.fclar.unesp.br/redd/article/view/5178
http://biblioteca.clacso.edu.ar/gsdl/cgi-bin/library.cgi?a=d&c=br/br-048&d=article5178oai
Aporte de:
Red de Bibliotecas Virtuales de Ciencias Sociales (CLACSO) de Consejo Latinoamericano de Ciencias Sociales

Ejemplares similares

Ejemplares similares