Algorithmic Visibilities of Feminism on Social Platforms

This article describes the development and the main findings of an research project that addresses the visibility of the digital public expression of feminism on four social platforms: Twitter, Instagram, TikTok, and YouTube. Said visibility is regulated by the operation of the automated recommendat...

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Autor principal: Sued, Gabriela
Formato: Artículo revista
Lenguaje:Español
Publicado: Facultad de Humanidades y Artes. UNR 2023
Materias:
feminism
digital platforms
data
algorithms
feminismo
plataformas digitales
datos
algoritmos
Acceso en línea:https://zonafranca.unr.edu.ar/index.php/ZonaFranca/article/view/362
Aporte de:
Zona Franca de Universidad Nacional de Rosario
id I15-R214-article-362
record_format ojs
spelling I15-R214-article-3622023-10-03T12:51:19Z Algorithmic Visibilities of Feminism on Social Platforms Visibilidades algorítmicas del feminismo en plataformas sociales Sued, Gabriela feminism digital platforms data algorithms feminismo plataformas digitales datos algoritmos This article describes the development and the main findings of an research project that addresses the visibility of the digital public expression of feminism on four social platforms: Twitter, Instagram, TikTok, and YouTube. Said visibility is regulated by the operation of the automated recommendation systems of the digital platforms, which decide what can be made visible and what is not based on automatized recommendations, or algorithms, functioning based on reaction metrics, such as "likes," comments, retweets and the views of a publication. To demonstrate it, three relevant hashtags, #abortolegal, #niunamenos and #justiciapara(name of the victim) were analyzed. Based on digital methods and data feminism initiatives, digital techniques for data collection, processing, and visualization were used. The learning phase of these methodologies in a data laboratory is also described. The findings show, on the one hand, three different logics that govern the visibility of digital expression on social platforms and, on the other, the power of algorithms is inherent in each situation and the elements that are part of it. Este artículo describe los principales hallazgos de un proyecto de investigación que aborda la visibilidad de la expresión pública digital del feminismo en cuatro plataformas sociales: Twitter, Instagram, TikTok y YouTube. Dicha visibilidad se encuentra regulada por el funcionamiento de los sistemas automatizados de recomendación de las plataformas, las que deciden cuáles son más vistas y cuáles no, en función de recomendaciones automatizadas o algoritmos, cuyos parámetros incluyen las métricas de reacciones, como los “me gusta”, comentarios, retuits y visualizaciones de una publicación. Para demostrarlo, se analizaron tres hashtags relevantes: #abortolegal, #niunamenos y #justiciapara(nombre de la víctima). Con base en las iniciativas de métodos digitales y del feminismo de datos, se emplearon técnicas digitales para la recolección y el procesamiento y la visualización de datos. Se describe además la fase de aprendizaje de estas metodologías en un laboratorio universitario. Los hallazgos muestran, por un lado, tres lógicas distintas que rigen la visibilidad de la expresión digital feminista en las plataformas sociales y por el otro, que el poder de los algoritmos es inherente a cada situación y los elementos que forman parte de ellas. Facultad de Humanidades y Artes. UNR 2023-10-03 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf text/html https://zonafranca.unr.edu.ar/index.php/ZonaFranca/article/view/362 10.35305/zf.vi31.362 Zona Franca; No. 31 (2023); 70-101 Zona Franca; Núm. 31 (2023); 70-101 Zona Franca; Núm. 31 (2023); 70-101 2545-6504 0329-8019 spa https://zonafranca.unr.edu.ar/index.php/ZonaFranca/article/view/362/373 https://zonafranca.unr.edu.ar/index.php/ZonaFranca/article/view/362/374 Derechos de autor 2023 Gabriela Sued http://creativecommons.org/licenses/by-nc-nd/4.0
institution Universidad Nacional de Rosario
institution_str I-15
repository_str R-214
container_title_str Zona Franca
language Español
format Artículo revista
topic feminism
digital platforms
data
algorithms
feminismo
plataformas digitales
datos
algoritmos
spellingShingle feminism
digital platforms
data
algorithms
feminismo
plataformas digitales
datos
algoritmos
Sued, Gabriela
Algorithmic Visibilities of Feminism on Social Platforms
topic_facet feminism
digital platforms
data
algorithms
feminismo
plataformas digitales
datos
algoritmos
author Sued, Gabriela
author_facet Sued, Gabriela
author_sort Sued, Gabriela
title Algorithmic Visibilities of Feminism on Social Platforms
title_short Algorithmic Visibilities of Feminism on Social Platforms
title_full Algorithmic Visibilities of Feminism on Social Platforms
title_fullStr Algorithmic Visibilities of Feminism on Social Platforms
title_full_unstemmed Algorithmic Visibilities of Feminism on Social Platforms
title_sort algorithmic visibilities of feminism on social platforms
description This article describes the development and the main findings of an research project that addresses the visibility of the digital public expression of feminism on four social platforms: Twitter, Instagram, TikTok, and YouTube. Said visibility is regulated by the operation of the automated recommendation systems of the digital platforms, which decide what can be made visible and what is not based on automatized recommendations, or algorithms, functioning based on reaction metrics, such as "likes," comments, retweets and the views of a publication. To demonstrate it, three relevant hashtags, #abortolegal, #niunamenos and #justiciapara(name of the victim) were analyzed. Based on digital methods and data feminism initiatives, digital techniques for data collection, processing, and visualization were used. The learning phase of these methodologies in a data laboratory is also described. The findings show, on the one hand, three different logics that govern the visibility of digital expression on social platforms and, on the other, the power of algorithms is inherent in each situation and the elements that are part of it.
publisher Facultad de Humanidades y Artes. UNR
publishDate 2023
url https://zonafranca.unr.edu.ar/index.php/ZonaFranca/article/view/362
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first_indexed 2024-08-12T21:44:14Z
last_indexed 2024-08-12T21:44:14Z
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