Letters from Mexico to the world:: the discourse of tourism promotion. A theoretical methodological approach

This article aims to present a theoretical-methodological approach to the analysis of tourism promotion carried out by the Ministry of Tourism in its strategy Letters from Mexico to the World. The orientation starts from the critical analysis of the discourse that the Frankfurt School makes to the c...

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Autores principales: Vilchis Chávez, Angélica Radahi, Castillo Nechar, Marcelino
Formato: Artículo revista
Lenguaje:Español
Publicado: Facultad de Ciencia Política y Relaciones Internacionales, Universidad Nacional de Rosario 2021
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Acceso en línea:https://latrama.unr.edu.ar/index.php/trama/article/view/772
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