A first approach to the design component in the agri-food industry of southern Spain

This work raises the need to open new research lines to bring closer "Design" and "Agri-food Industry", understanding design as a structured and multidisciplinary working process headed up to create products, images, spaces, etc. Within this framework, the followi...

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Detalles Bibliográficos
Autores principales: González-Yebra, Óscar, Aguilar, Manuel A., Aguilar, Fernando J.
Formato: article Artículo publishedVersion
Lenguaje:Inglés
Publicado: Universidad Nacional de Cuyo. Facultad de Ciencias Agrarias 2019
Materias:
Acceso en línea:http://bdigital.uncu.edu.ar/13656
Aporte de:
id I11-R813656
record_format dspace
institution Universidad Nacional de Cuyo
institution_str I-11
repository_str R-8
collection Biblioteca Digital
language Inglés
orig_language_str_mv eng
topic Sector agroindustrial
España
Diseño
Análisis bibliométrico
Método Delphi
Técnicas de mercadeo
Estrategias comerciales
Agri-food sector development
Agricultural and rural change
Design
Non-technological innovation
Delphi method
Cultura del diseño
Innovación no-tecnológica
spellingShingle Sector agroindustrial
España
Diseño
Análisis bibliométrico
Método Delphi
Técnicas de mercadeo
Estrategias comerciales
Agri-food sector development
Agricultural and rural change
Design
Non-technological innovation
Delphi method
Cultura del diseño
Innovación no-tecnológica
González-Yebra, Óscar
Aguilar, Manuel A.
Aguilar, Fernando J.
A first approach to the design component in the agri-food industry of southern Spain
topic_facet Sector agroindustrial
España
Diseño
Análisis bibliométrico
Método Delphi
Técnicas de mercadeo
Estrategias comerciales
Agri-food sector development
Agricultural and rural change
Design
Non-technological innovation
Delphi method
Cultura del diseño
Innovación no-tecnológica
description This work raises the need to open new research lines to bring closer "Design" and "Agri-food Industry", understanding design as a structured and multidisciplinary working process headed up to create products, images, spaces, etc. Within this framework, the following objectives have been outlined: i) Identification of the major design areas with regards to the agri-food sector, ii) Estimation of the importance of the "Design" component and iii) Definition of the possible lines of action. After carrying out a previous bibliometric analysis, which highlighted the lack of relevant bibliography regarding the design component in the agri-food sector, the Delphi method was selected as a suitable working methodology to interactively and systematically answer the aforementioned questions by relying on a panel of experts. The obtained results pointed out to the need of providing incentives for design in agri-food industry as a non-technological innovation aimed at increasing the added value and development of the sector. This should also help promote the design culture and push forward the creation of innovative business strategies.
format article
Artículo
Artículo
publishedVersion
author González-Yebra, Óscar
Aguilar, Manuel A.
Aguilar, Fernando J.
author_facet González-Yebra, Óscar
Aguilar, Manuel A.
Aguilar, Fernando J.
author_sort González-Yebra, Óscar
title A first approach to the design component in the agri-food industry of southern Spain
title_short A first approach to the design component in the agri-food industry of southern Spain
title_full A first approach to the design component in the agri-food industry of southern Spain
title_fullStr A first approach to the design component in the agri-food industry of southern Spain
title_full_unstemmed A first approach to the design component in the agri-food industry of southern Spain
title_sort first approach to the design component in the agri-food industry of southern spain
publisher Universidad Nacional de Cuyo. Facultad de Ciencias Agrarias
publishDate 2019
url http://bdigital.uncu.edu.ar/13656
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