University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil

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The choice of a higher education course is one of the most important decisions individuals make, as it usually directs the choice of career or profession. Therefore, it is a complex decision, and it is thus possible that young individuals rely on heuristics and biases to facilitate the decision-maki...

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Autores principales: Feld, Mateus, Wickstrom Alves, Tiago
Formato: Artículo revista
Lenguaje:Inglés
Publicado: Universidad Nacional de Córdoba 2022
Materias:
higher education
decisión-making
heuristics
biases
educación superior
toma de decisiones
heurísticos
sesgos
Acceso en línea:https://revistas.unc.edu.ar/index.php/racc/article/view/30374
Aporte de:
Revistas de la UNC de Universidad Nacional de Córdoba
id I10-R10-article-30374
record_format ojs
spelling I10-R10-article-303742022-04-22T18:59:46Z University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil Elección del grado universitario y el uso de heurísticos y sesgos como mecanismos de toma de decisiones: un estudio en Brasil Feld, Mateus Wickstrom Alves, Tiago higher education decisión-making heuristics biases educación superior toma de decisiones heurísticos sesgos The choice of a higher education course is one of the most important decisions individuals make, as it usually directs the choice of career or profession. Therefore, it is a complex decision, and it is thus possible that young individuals rely on heuristics and biases to facilitate the decision-making process. Considering that, we explored whether and how heuristics and biases affected college students’ judgments and decisions regarding courses. We developed a questionnaire and applied it to a sample of students in Brazil, and we analyzed the collected data using CATPCA and additional statistical methods. We found that students suffered from sunk-cost bias, in addition to the anchoring and representativeness heuristics. Additionally, we found no evidence of a framing effect. We conclude that heuristics and biases were relevant factors in students’ judgments and decisions, but they did not dominate them, operating, instead, in conjunction with traditional aspects of analysis and choice. La elección del grado universitario es una de las decisiones más importantes que las personas toman, ya que generalmente dirige la elección de carrera o profesión. Es una decisión compleja y entonces es posible que jóvenes usen heurísticos y sesgos para facilitar el proceso de decisión. Teniendo esto en cuenta, analizamos si, y de qué manera, heurísticos y sesgos afectaron los juicios y decisiones de estudiantes universitarios sobre sus cursos. Desarrollamos un cuestionario y lo aplicamos a una muestra de estudiantes en Brasil, y analizamos los datos utilizando CATPCA y métodos estadísticos adicionales. Encontramos que los estudiantes sufrieron del sesgo del costo hundido, y de los heurísticos de anclaje y representatividad. Además, no encontramos evidencia del efecto de encuadre. Concluimos que heurísticos y sesgos fueron factores relevantes en los juicios de los estudiantes, pero que no los dominaron, sino que operaron en conjunto con aspectos tradicionales de análisis y elección Universidad Nacional de Córdoba 2022-04-22 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revistas.unc.edu.ar/index.php/racc/article/view/30374 Argentinean Journal of Behavioral Sciences; Vol. 14 No. 1 (2022): REVISTA ARGENTINA DE CIENCIAS DEL COMPORTAMIENTO; 46-67 Revista Argentina de Ciencias del Comportamiento; Vol. 14 Núm. 1 (2022): REVISTA ARGENTINA DE CIENCIAS DEL COMPORTAMIENTO; 46-67 1852-4206 10.32348/1852.4206.v14.n1 eng https://revistas.unc.edu.ar/index.php/racc/article/view/30374/37568 Derechos de autor 2022 Mateus Feld, Tiago Wickstrom Alves http://creativecommons.org/licenses/by/4.0
institution Universidad Nacional de Córdoba
institution_str I-10
repository_str R-10
container_title_str Revistas de la UNC
language Inglés
format Artículo revista
topic higher education
decisión-making
heuristics
biases
educación superior
toma de decisiones
heurísticos
sesgos
spellingShingle higher education
decisión-making
heuristics
biases
educación superior
toma de decisiones
heurísticos
sesgos
Feld, Mateus
Wickstrom Alves, Tiago
University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
topic_facet higher education
decisión-making
heuristics
biases
educación superior
toma de decisiones
heurísticos
sesgos
author Feld, Mateus
Wickstrom Alves, Tiago
author_facet Feld, Mateus
Wickstrom Alves, Tiago
author_sort Feld, Mateus
title University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
title_short University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
title_full University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
title_fullStr University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
title_full_unstemmed University course choice and the use of heuristics and biases as decision making mechanisms: a study in Brazil
title_sort university course choice and the use of heuristics and biases as decision making mechanisms: a study in brazil
description The choice of a higher education course is one of the most important decisions individuals make, as it usually directs the choice of career or profession. Therefore, it is a complex decision, and it is thus possible that young individuals rely on heuristics and biases to facilitate the decision-making process. Considering that, we explored whether and how heuristics and biases affected college students’ judgments and decisions regarding courses. We developed a questionnaire and applied it to a sample of students in Brazil, and we analyzed the collected data using CATPCA and additional statistical methods. We found that students suffered from sunk-cost bias, in addition to the anchoring and representativeness heuristics. Additionally, we found no evidence of a framing effect. We conclude that heuristics and biases were relevant factors in students’ judgments and decisions, but they did not dominate them, operating, instead, in conjunction with traditional aspects of analysis and choice.
publisher Universidad Nacional de Córdoba
publishDate 2022
url https://revistas.unc.edu.ar/index.php/racc/article/view/30374
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first_indexed 2022-08-20T00:49:59Z
last_indexed 2022-08-20T00:49:59Z
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