TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)

This article presents part of the results of a study about the posts published by the Argentinean newspapers Clarín and La Nación in their official Facebook accounts, during the period 2010-2015. Through the examination of two corpus —one comprised by a finite collection of ad hoc selected materials...

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Autores principales: Raimondo Anselmino, Natalia, Sambrana, Alejandro Matías, Cardoso, Ana Laura
Formato: Artículo revista
Lenguaje:Español
Publicado: Centro de Investigaciones y Estudios sobre Cultura y Sociedad 2017
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Acceso en línea:https://revistas.unc.edu.ar/index.php/astrolabio/article/view/17787
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id I10-R10-article-17787
record_format ojs
institution Universidad Nacional de Córdoba
institution_str I-10
repository_str R-10
container_title_str Revistas de la UNC
language Español
format Artículo revista
topic prensa
redes sociales en Internet
Facebook
noticias
discursos
spellingShingle prensa
redes sociales en Internet
Facebook
noticias
discursos
Raimondo Anselmino, Natalia
Sambrana, Alejandro Matías
Cardoso, Ana Laura
TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
topic_facet prensa
redes sociales en Internet
Facebook
noticias
discursos
author Raimondo Anselmino, Natalia
Sambrana, Alejandro Matías
Cardoso, Ana Laura
author_facet Raimondo Anselmino, Natalia
Sambrana, Alejandro Matías
Cardoso, Ana Laura
author_sort Raimondo Anselmino, Natalia
title TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
title_short TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
title_full TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
title_fullStr TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
title_full_unstemmed TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015)
title_sort traditional media and social networks on the internet: an analysis of the posts shared on facebook by argentinians newspapers clarin and la nación (2010-2015)
description This article presents part of the results of a study about the posts published by the Argentinean newspapers Clarín and La Nación in their official Facebook accounts, during the period 2010-2015. Through the examination of two corpus —one comprised by a finite collection of ad hoc selected materials, and another one including the total universe of the post—, this investigation entails the testing of a complementary way of approaching to the study of discursive configuration in the publications  of newspapers in their fan pages, articulating  a process of data mining that is just in its initial stage. Methodological strategy combines the artisanal work inherent to socio-semiotic analysis —traditionally applied to smaller discourse packages— with digital tools and computational methods that allow the collection, pre-processing, processing, and visualization of massive amounts of data and metadata which  are initially unstructured, and can be both textual and non-textual.Specifically, an inquiry into the type of disseminated content and the publication frequency of the mentioned fan pages are considered , taking into account the most common post types, the publication behavior according to different time zones, the geographical location of the information, the journalistic genres used, the issues of reference, the temporality of the events presented in the news, among other things, as well as the interactions of the publications. All these findings seek to advance in the examination of the discursive configuration that media uses in the connective platform at the global level with the greatest impact, at present, in the web traffic of information.
publisher Centro de Investigaciones y Estudios sobre Cultura y Sociedad
publishDate 2017
url https://revistas.unc.edu.ar/index.php/astrolabio/article/view/17787
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spelling I10-R10-article-177872017-12-21T15:29:15Z TRADITIONAL MEDIA AND SOCIAL NETWORKS ON THE INTERNET: AN ANALYSIS OF THE POSTS SHARED ON FACEBOOK BY ARGENTINIANS NEWSPAPERS CLARIN AND LA NACIÓN (2010-2015) MEDIOS TRADICIONALES Y REDES SOCIALES EN INTERNET: UN ANÁLISIS DE LOS POSTEOS COMPARTIDOS POR LOS DIARIOS ARGENTINOS CLARÍN Y LA NACIÓN EN FACEBOOK (2010-2015) Raimondo Anselmino, Natalia Sambrana, Alejandro Matías Cardoso, Ana Laura prensa redes sociales en Internet Facebook noticias discursos This article presents part of the results of a study about the posts published by the Argentinean newspapers Clarín and La Nación in their official Facebook accounts, during the period 2010-2015. Through the examination of two corpus —one comprised by a finite collection of ad hoc selected materials, and another one including the total universe of the post—, this investigation entails the testing of a complementary way of approaching to the study of discursive configuration in the publications  of newspapers in their fan pages, articulating  a process of data mining that is just in its initial stage. Methodological strategy combines the artisanal work inherent to socio-semiotic analysis —traditionally applied to smaller discourse packages— with digital tools and computational methods that allow the collection, pre-processing, processing, and visualization of massive amounts of data and metadata which  are initially unstructured, and can be both textual and non-textual.Specifically, an inquiry into the type of disseminated content and the publication frequency of the mentioned fan pages are considered , taking into account the most common post types, the publication behavior according to different time zones, the geographical location of the information, the journalistic genres used, the issues of reference, the temporality of the events presented in the news, among other things, as well as the interactions of the publications. All these findings seek to advance in the examination of the discursive configuration that media uses in the connective platform at the global level with the greatest impact, at present, in the web traffic of information. En este artículo, se presenta parte de los resultados de un estudio sobre los posteos publicados por los diarios argentinos Clarín y La Nación en sus respectivas cuentas oficiales en Facebook, durante el período 2010-2015. A partir del examen de dos corpus —uno construido por una colección finita de materiales seleccionadas ad hoc y otro que comprende el universo total de los posteos—, esta investigación supone el ensayo de una manera complementaria de abordar el estudio de la configuración discursiva de las publicaciones que los diarios realizan en sus fanpages, articulada con un proceso de minería de datos que recién se encuentra en su etapa inicial. La estrategia metodológica combina las labores artesanales propias del análisis sociosemiótico —que tradicionalmente suelen aplicarse a paquetes discursivos de menor tamaño— con el empleo de herramientas digitales y métodos computacionales que permiten la recopilación, el pre-procesamiento, el procesamiento y la visualización de cantidades masivas de datos y de metadatos que son, al menos inicialmente, no estructurados, y que pueden ser tanto textuales como no textuales.Se atiende aquí, específicamente, a la indagación sobre el tipo de contenido difundido y la frecuencia de publicación de las fanpages mencionadas, considerando, entre otros aspectos: los tipos de posteos más habituales, los comportamientos de publicación en relación con diferentes franjas horarias, la localización geográfica de la información, los géneros periodísticos empleados, los soportes utilizados, las temáticas de referencia, la temporalidad de los acontecimientos presentados en las notas, así como las interacciones que las publicaciones obtienen. Todos estos son hallazgos mediante los cuales se pretende avanzar en el examen de la configuración discursiva que los medios emplean en la plataforma conectiva a nivel global con mayor impacto, en la actualidad, en el tráfico web de información.  Centro de Investigaciones y Estudios sobre Cultura y Sociedad 2017-12-21 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículos revisados por pares application/pdf https://revistas.unc.edu.ar/index.php/astrolabio/article/view/17787 Astrolabio; No. 19 (2017): LA EXPERIENCIA DE LOS PÚBLICOS EN AMÉRICA LATINA; 32-68 Astrolabio; Núm. 19 (2017): LA EXPERIENCIA DE LOS PÚBLICOS EN AMÉRICA LATINA; 32-68 Astrolabio; n. 19 (2017): LA EXPERIENCIA DE LOS PÚBLICOS EN AMÉRICA LATINA; 32-68 1668-7515 10.55441/1668.7515.n19 spa https://revistas.unc.edu.ar/index.php/astrolabio/article/view/17787/18856