Cita APA (7a ed.)

Phillips, C., & Duncan, D. (1960). Marketing: Principles and methods (4th edition.). Richard D. Irwin.

Cita Chicago Style (17a ed.)

Phillips, C.F, y D.J Duncan. Marketing: Principles and Methods. 4th edition. Homewood, Illinois: Richard D. Irwin, 1960.

Cita MLA (8a ed.)

Phillips, C.F, y D.J Duncan. Marketing: Principles and Methods. 4th edition. Richard D. Irwin, 1960.