(2009). Rebranding Case Study: The Pitfalls of Undertaking Rebranding Strategies in the Consumer Domain. Marketline.
Cita Chicago Style (17a ed.)Rebranding Case Study: The Pitfalls of Undertaking Rebranding Strategies in the Consumer Domain. Marketline, 2009.
Cita MLA (8a ed.)Rebranding Case Study: The Pitfalls of Undertaking Rebranding Strategies in the Consumer Domain. Marketline, 2009.
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