Cita APA (7a ed.)

Stanton, W. J., Sommers, M. S., & Barnes, J. G. (1982). Fundamentals of marketing (3rd. ed.). McGraw-Hill.

Cita Chicago Style (17a ed.)

Stanton, William J., Montrose S. Sommers, y James G. Barnes. Fundamentals of Marketing. 3rd. ed. Toronto: McGraw-Hill, 1982.

Cita MLA (8a ed.)

Stanton, William J., et al. Fundamentals of Marketing. 3rd. ed. McGraw-Hill, 1982.