Words like loaded pistols : the power of rhetoric from the iron age to the information age /
"Rhetoric gives our words the power to inspire. But it's not just for politicians: it's all around us, whether you're buttering up a key client or persuading your children to eat their vegetables. You have been using rhetoric yourself, all your life. After all, you know what a rh...
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| Autor principal: | |
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| Formato: | Libro |
| Lenguaje: | Inglés |
| Publicado: |
New York : Basic Books, 2023, c2012.
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| Edición: | 2nd US trade paperback ed. |
| Materias: | |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
Tabla de Contenidos:
- Preface to the paperback edition
- Introduction: Rhetoric is dead : long live rhetoric
- Rhetoric then and now
- Five parts of rhetoric: The first part of rhetoric: Invention
- Champions of rhetoric I : Satan, the original silver-tongued devil
- The second part of rhetoric: Arrangement
- Champions of rhetoric II : Marcus Tullius Cicero, the attack dog of the Roman forum
- The third part of rhetoric: Style
- Champions of rhetoric III : Abraham Lincoln, "a few appropriate remarks"
- The fourth part of rhetoric: Memory
- Champions of rhetoric IV : Hitler and Churchill
- The fifth part of rhetoric: Delivery
- Three branches of oratory: Deliberative rhetoric
- Champions of rhetoric V : Martin Luther King, Jr., daydream believer
- Judicial rhetoric
- Champions of rhetoric VI : Barack Obama, the audacity of trope
- Epideictic rhetoric
- - Champions of rhetoric VII : the unknown speechwriter ; Thus it can be shown ...
- Afterword: The splintering agora
- Glossary.