Modern monopolies : what it takes to dominate the 21st-century economy /

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Moazed, Alex
Otros Autores: Johnson, Nick (Nicholas L.)
Formato: Libro
Lenguaje:Inglés
Publicado: New York : St. Martin's Press, c2016.
Edición:1st ed.
Materias:
Aporte de:Registro referencial: Solicitar el recurso aquí
Tabla de Contenidos:
  • Prologue: The burning platform
  • Platforms are eating the world
  • Hayek versus the machine, or Why everything you think you know about the twentieth century is wrong
  • The zero-marginal-cost company
  • Modern monopolies: platform capitalism and the winner-take-all economy
  • Designing a billion-dollar company: how the core transaction explains Tinder's success
  • The visible hand: the four functions of a platform
  • Let the network do the work
  • Why platforms fail, and how to avoid it
  • Conclusion: How to spot the next big thing.