Cita APA (7a ed.)

AT Kearney. (2000). Building the B2B foundation: Positioning net market markers for success. AT Kearney.

Cita Chicago Style (17a ed.)

AT Kearney. Building the B2B Foundation: Positioning Net Market Markers for Success. Chicago: AT Kearney, 2000.

Cita MLA (8a ed.)

AT Kearney. Building the B2B Foundation: Positioning Net Market Markers for Success. AT Kearney, 2000.